Product – ExpertPhotography

How to Take Product Photos: A Complete Guide

Nick Constant — Wed, 17 Apr 2024 14:26:15 +0000

Product photography is one of the most popular photographic genres in commerce. A good product shot can be the difference between a well-selling product and one that no one wants to buy.

In this complete guide, we will discuss all the points you need to consider in product photography. These range from beginner setups in your own house to full-blown studio shoots. By the end of this article, you will have loads of ideas for starting your own product photography business!

What is Product Photography?

Product photography is a photographic genre that highlights a single product or array of products. This means that all attention is directed toward the product, with no other distracting features unless they enhance the product.

There are numerous ways to shoot product photography, but it usually consists of nice, even lighting, with the product taking up around 70% of the frame. You can use objects that highlight or emphasize the product or even human intervention to display the product in use.

This genre doesn’t need high-end equipment for great results. In this section, we will outline how to get started in product photography using cheap materials—you can even use your smartphone!

Getting Started in Product Photography

You don’t need expensive gear for great product photos. Your current camera or smartphone is good enough to get started. For a backdrop you can use white card stock. It is a versatile tool that provides a clean background and can be used as a DIY infinity curve or bounce card.

Glass offers a creative, reflective surface that works with any colored background. A lazy Susan turntable is perfect for 360 product shots. You could also drape a white shower curtain over a table for an instant lightbox, or use it to diffuse window light.

Natural light is free and produces distinct effects at different times of day. Outdoor settings can also work well for product photoshoots. Reflectors made from cardboard or tin foil are helpful for bouncing light and eliminating harsh shadows. You could also use fishing wire for lifting small objects.

If you’d like to learn more about diy product photography, we have a detailed guide that covers everything you need to know.

Understanding Product Photography

Let’s now dive into the specifics of shooting products. The main aim of this photographic genre is to entice people to buy the product. This means you must consider the color, shape, and what the product is for.

This genre can seem simple enough, but more often, the simplest shoots are the hardest to execute perfectly. Everything must be considered, from light to composition to the exact angle of the product. You will even need to notice every glare or reflection in the frame.

In this section, we will outline the most important features of a product photoshoot. If you consider all these points, you will understand the key points of this photographic genre.

Camera Settings and Exposure

Let’s now take a look at some important camera settings for product photography. You should shoot in RAW format to get the highest quality images with the most flexibility for editing. Use manual mode to dial in the best aperture, shutter speed, and ISO for your shot.

A small aperture like f/16 or f/22 will keep your product in focus. Keep your ISO low to avoid grainy photos, and use a tripod with a low shutter speed to bring in more light. Set your white balance to “Daylight” when using studio lights, or use a grey card in natural light.

Use automatic focus to lock in on your subject and get sharp images. Finally, retouch your photos in post-processing to make them look their best. To learn more about product photography camera settings, check out this in-depth guide.

Shot List and Checklist

To take your product photos to the next level, use a shot list. It will help you capture all the angles and details you need to show off your products. Start by deciding on a theme that fits your brand, like a simple white background or a creative flat lay.

Make a list of all the gear you’ll need, like a camera, lenses, lights, and backgrounds. Schedule enough time for the shoot, about 10-15 minutes per product. Then, create a shot list of all the products and any special requirements, such as showing the inside or back of an item.

Set up your gear and test the lighting to make sure it’s soft and consistent. As you work through your shot list, check each image for focus and exposure. Edit the photos for consistency, then export and upload them to your online store. By using a product photography shot list, you’ll be able to capture professional-looking images that showcase your products in the best light.

Considering the Background

Finding the right photo background can be tricky. It should have the right color and texture, be lightweight, and affordable. Wooden boards are a popular choice for food photography, giving photos a warm, cozy feeling.

Paper and vinyl backdrops in solid colors are great for minimalist compositions or color blocking. Ceramic floor tiles that resemble stone and marble are a durable, inexpensive alternative to the real thing.

Plywood and hardboard are versatile options that can be painted or textured to create unique backgrounds. Natural elements like sand, seashells, moss, and artificial grass add interesting textures to product and still life shots. Even your own lighting equipment, like a diffuser or softbox, can serve as a fantastic photo background.

With a little creativity, you can craft beautiful, professional-looking backdrops on a budget. If you’d like to explore more ideas for photo background alternatives, there are many techniques to try in this article.

DIY Infinity Curve Wall

An infinity curve is a seamless background that eliminates lines and corners, creating a clean photo background that draws the viewer’s eyes to the main subject. To make an infinity curve for product photography, use seamless paper as your background.

For small products, tape a poster board to the wall and let it rest on a table. Medium-sized products require a 4 ft seamless paper background and a background stand. Attach the paper to the stand and position it about 4 ft apart.

Large products need an 8 ft seamless paper. Set it up like the 4 ft version, but let it drape down to the floor. Lay at least 4 ft of paper on the floor for enough space to position your product. Use sandbags to weigh down the corners and prevent curling. When using an infinity curve, be careful not to place products too close to the background to avoid ripping the paper.

Best Gear for Product Photography

The best product photography equipment doesn’t have to be expensive. You can start with a camera like the Canon EOS RP, an entry-level full frame mirrorless camera with excellent resolution, fast autofocus, and a compact body. It works well with EF lenses using an adapter.

A tripod is also important for product photography. It improves image quality and keeps your camera angle consistent. The Vanguard Alta Pro 263AB 100 is a good option with an adjustable center column for overhead shots.

Speedlites are a great lighting option on a budget. They’re brighter than LED lights and more affordable than studio strobes. The Godox TT600 HSS is a high-performance flash with built-in wireless receiver and multiple flash modes. Reflectors like the Neewer 24×36″ 5-in-1 are also useful for removing shadows and reducing contrast.

Look at our dedicated article for a wider selection of product photography equipment.

Cameras

Let’s now look at some great cameras for product photography. The Fujifilm GFX 50S II is a top choice, with a medium format sensor that captures exceptional detail and dynamic range. It also has in-body image stabilization and a tilting screen, all in a compact body.

Other great options include the high-resolution Sony a7R IV and the Canon EOS 5DS. The Nikon D850 offers fantastic image quality, autofocus performance, and 4K video. For those on a budget, the Canon EOS 90D is a capable APS-C camera with a 32.5 MP sensor and 4K video.

Product photography requires great image quality. The best cameras for product photography should have manual controls, interchangeable lenses, high resolution, and good dynamic range. With the right camera, you can capture stunning product images that grab attention and drive sales.

Our Top 3 Choices for The Best Camera For Product Photography

Fujifilm GFX 50S II

Sony a7R IV

Canon EOS 5DS

Lenses

The best lens for product photography depends on your camera and shooting style. Prime lenses are often sharper than zooms and don’t have moving parts that cause diffraction. The Canon EF 85mm f/1.8 is a great prime lens that produces sharp images with beautiful bokeh.

If you prefer a zoom lens, the Sigma 24-105mm f/4 Art is a good option for Sony, Canon, Nikon, and Sigma cameras. It has a constant f/4 aperture and image stabilization to keep photos sharp in low light.

Macro lenses are also useful for product photography. They can capture life-size images with lots of detail. The Canon EF 100mm f/2.8L and Sony FE 90mm f/2.8 G are both excellent macro lenses with fast autofocus and pleasing bokeh.

Be sure to read our full article to learn more about the lens for product photography.

Our Top 3 Choices for The Best Lens For Product Photography

Canon EF 85mm F/1.8 USM

Canon EF 50mm F/1.4 USM

Canon EF 24-70mm F/2.8L II USM

Lenses for Canon

When choosing the best Canon lenses for product photography, sharpness and detail are key. The Canon EF 100mm f/2.8L Macro IS USM is a top pick for its exceptional edge-to-edge sharpness. This lens captures intricate details, making it perfect for close-up product shots.

The Canon EF 24-70mm f/2.8L II USM is another great option, offering versatility with its zoom range. It maintains sharpness across the frame and has minimal distortion, ensuring products look true to their shape.

For an all-in-one solution, the Canon RF 24-105mm f/4L IS USM is a reliable choice. Its broad focal range can capture everything from wide-angle shots to close-ups, and the constant f/4 aperture allows for consistent exposure control. To learn more about the best canon lenses for product photography, there are many helpful resources available online.

Our Top 3 Best Canon Lenses for Product Photography

Canon EF 100mm F/2.8 Macro USM

Canon EF 24-70mm F/2.8L II USM

Canon RF 24-105mm F/4L IS USM

Lenses for Nikon

The best Nikon lenses for product photography capture sharp, detailed images. The Nikon Z 85mm f/1.2 S and Nikon AF-S 50mm f/1.4G are top picks for their exceptional sharpness and fast apertures.

The Z 85mm f/1.2 S offers edge-to-edge clarity and a natural perspective. Its f/1.2 aperture allows for precise depth of field control and beautiful background bokeh. The AF-S 50mm f/1.4G is noted for its classic rendering and versatility.

Other great options include the Sigma 56mm f/1.4 for its compact design and the Nikon Z MC 105mm f/2.8 VR S for macro photography. The Nikon Z 135mm f/1.8 S Plena excels at minimizing distortion, while the Nikon Z 70-180mm f/2.8 provides a versatile zoom range.

To learn more about the best nikon lenses for product photography, check out our in-depth guide.

Our Top 2 Nikon Lenses for Product Photography

Nikon NIKKOR Z 85mm F/1.2 S

Nikon AF-S NIKKOR 50mm F/1.4G

Lenses for Sony

The Sony E 50mm f/1.8 OSS is sharp with minimal distortion, making it great for capturing product details. Its fast f/1.8 aperture allows for a shallow depth of field to make products stand out. This affordable lens is lightweight and easy to handle.

For more flexibility, the Sony FE 24-105mm f/4 G OSS covers a wide focal range. Its constant f/4 aperture provides exposure control, while the G Series optics ensure sharpness. The Sigma 24-70mm f/2.8 DG DN is another versatile zoom with a fast f/2.8 aperture that’s perfect for low light.

When you need to get up close, the Sony FE 50mm f/2.8 Macro and Sony FE 90mm f/2.8 Macro G OSS lenses offer 1:1 magnification for stunning detail. Both are sharp, lightweight, and weather-sealed.

Sony lenses for product photography give you the tools to capture products in their best light.

Our Top 3 Sony Lenses for Product Photography

Sony E 50mm F/1.8 OSS SEL50F18

Sony FE 24-105mm F/4 G OSS SEL24105G

Sigma 24-70mm F/2.8 DG DN | A for Sony E

Lighting Your Product Photography Shoot

Proper lighting is key to creating stunning product photos. A simple setup with studio lights can make your products stand out. Ring lights are a popular choice for bright, even lighting.

For reflective products, use two lights at an angle to avoid unwanted reflections. Three lights provide full coverage and emphasize form. Experiment with different arrangements to find what works best for your products.

No studio lights? Natural light from a window can also produce soft, even lighting for product photography. Product photography lighting takes some trial and error, but with practice, you can create professional-looking images that showcase your products in the best light.

Use Natural Light

Natural light product photography is a simple and affordable way to capture high-quality images. By using sunlight scattered through a diffuser, you can evenly illuminate your product and create soft shadows. This wrap-around light effect mimics the look of a big softbox in a studio setup.

To achieve a wider focus range and keep sharpness throughout the product, set your aperture to f/16. Position your product to show its multidimensional aspects, with the camera slightly above and capturing both frontal and side views. A color chart can be a helpful reference for editing later on.

Natural light product photography is a great starting point for those new to photography, as it requires minimal gear and helps in learning the basics of light.

DIY Lightbox

Creating a DIY light box is a simple way to improve your product photography. You can make one using a cardboard box, baking parchment or wax paper, aluminum foil, and a white sheet of paper. Cut holes in the sides of the box and cover them with wax paper to diffuse the light.

For a more advanced setup, use an acrylic sheet or white cardboard to create a collapsible light box with an LED light strip. This allows you to shoot anytime, even at night.

Another option is to use a translucent white storage box and two speedlights. Place a white sheet of paper inside as the background and arrange your product. Sync the speedlights with your camera and you’re ready to capture professional-looking images.

Read our dedicated article to learn more about creating your own diy light box.

Light Tent

A light tent is a mini studio for product photography. It provides a clean, controlled environment to capture professional-looking shots of your products.

Light tents come in various sizes to accommodate different product types. Some include built-in lighting for convenience, while others allow you to use your own lights for more control. Foldable designs are great for easy transport.

When using a light tent, iron out any wrinkles in the fabric and set it up on a table with your camera on a tripod. Experiment with different angles and backgrounds to showcase your product in the best light. With the right techniques and a few handy accessories, a light tent can help you achieve stunning product photos.

You will have to buy a light tent, or you could construct one yourself. Here are some more useful ways to use a light tent.

Composing Product Shots

Let’s now take a look at composition. Place your product front and center to make it the focus. This draws the viewer’s eyes straight to the product with no distractions.

Use camera angles that highlight the product’s best features. A 45-degree downward angle makes the product seem realistic and obtainable, as if the viewer already owns it.

Apply negative space to draw attention to the product and give the photo room to breathe. This also leaves space to add text later if needed for advertisements.

To learn more about product photography composition, check out our in-depth guide that covers additional techniques like the rule of odds, rule of thirds, differential focus, dynamic diagonals, and top-down perspectives.

Product Photography Ideas

Product photography is everywhere, from websites to magazines and advertisements. Images are important for supporting a company’s brand and making sales. There are many types of product photography, each with a different approach to showcase the product.

Simple studio shots on white backgrounds are common for online retailers. White backgrounds allow the product to be clearly seen and can be used to create a “floating” effect. Showing products in use, called “in-context” or lifestyle shots, helps shoppers visualize how the product works for them.

Studio setups provide more control and consistency for photographing multiple products. Non-traditional product images convey ideas rather than specific products. Large products may require special setups and lighting techniques. The key is choosing the right strategy to best showcase each product. To learn more about the types of product photography, check out this detailed guide.

360 Degrees

360 product photography involves taking a series of photos of a product from all angles. This creates a 360-degree view that lets customers rotate and examine the item on a website.

To do this, place the product on a turntable and rotate it in increments, taking a photo each time. You’ll need a camera, tripod, remote control, lighting equipment, and a turntable. A DIY option is to use a Lazy Susan with a fabric measuring tape and white platform on top.

Set up your lighting and camera, then rotate the turntable and snap photos at each increment. Edit the images and upload them to a 360 viewer program to create the final interactive 360 photo. 360 product photography is a great way to showcase products online.

Flat Lay

Flat lay photography is a popular style for showcasing products. To create the perfect flat lay shot, point your camera straight down at a 90-degree angle. Use a tripod with a horizontal mount to ensure accuracy.

Choosing the right background is key. A flat, plain surface works best to avoid distractions. Proper lighting sets the mood, whether you use hard light for an edgy look or soft light for a painterly feel.

Styling your flat lay is important. You can use the knolling technique to create neat patterns or embrace a messy look with a prominent hero product. Composition is crucial, so place your hero product in the center or use the rule of thirds for balance.

With these tips, you’ll be able to capture stunning flat lay product photos that tell a story. To dive deeper into flat lay product photography, check out our comprehensive guide.

On A Budget

You can shoot professional product photos on a budget with a simple setup. Use a white background, like a sheet or foam board, and make sure it’s matte to avoid unwanted reflections. Clamp the background in place to create a seamless look.

A point-and-shoot camera works well for product photography. Use a tripod to keep the camera steady and maintain consistent angles across multiple products. Artificial lighting, like softboxes or a DIY light box, provides even illumination.

Find the best angles to showcase your product’s key features. Limit yourself to three to five angles, such as straight-on, 45-degrees, and overhead. Use a narrow focal length to reduce perspective distortion and capture flattering angles. In post-production, correct the white balance to ensure whites appear pure white. With these techniques, you can create cheap product photography that look professional.

Ideas For Subjects

This section is for you if you want to practice your product photography but don’t know where to start. The best way to begin is by looking around the house for a product that interests you. You can then build your own product shoot from there.

Below, we outline the best way to shoot different products. Each section introduces a product and outlines the key elements to look out for during your photoshoot. You can then apply these ideas to similar products.

Artwork

Photographing artwork can be challenging without the right techniques. Use a digital SLR or mirrorless camera for the best results. Even a high-end smartphone can work if you don’t need large file sizes.

To get the highest quality, use the lowest ISO setting and a narrow aperture like f/11 or f/16. This will minimize image noise and keep the details sharp. Use the custom white balance setting and a color checker for accurate colors.

The standard lighting setup uses two identical lights at 45-degree angles. This provides even, shadowless light. Avoid mixing light sources and use a sturdy tripod to keep the camera still. Include a grey card in one photo as a reference for editing. If you want to learn more about photographing artwork, there are great resources available with additional tips and techniques.

Beer

Beer photography is becoming increasingly popular for advertising and promotional gigs. With microbreweries popping up everywhere and bars needing to showcase their stock, learning how to photograph beer is a great addition to your food or product photography portfolio.

When photographing beer, use a standard lens free of distortion to keep the product true to life. A 50mm lens with a wide aperture (f/2.8 or lower) is a popular choice for capturing sharp images with a shallow depth of field.

Lighting plays a crucial role in beer photography. Natural or available light works well for capturing the warm, organic vibe often associated with beer drinking. If using artificial light in a studio setting, opt for continuous light sources like a ring light or softbox to easily eliminate reflections.

By mastering the techniques for photographing cans, bottles, and glasses, and using the location to highlight your product, you can create beer photography that stands out and tells a compelling story.

Clothing

Conceptualizing your clothing photography shoot beforehand is important. First, ask yourself why you need to take photos of the outfit. Knowing the purpose allows you to narrow down your requirements, such as using a white background for e-commerce or props for lifestyle shots.

The backdrop you use depends on where you plan to use the images. For e-commerce, a white background is the standard as it creates uniformity and makes the outfits stand out. You can use a DIY backdrop like a wall or blanket, or buy a seamless paper backdrop. For lifestyle photos, use backdrops that match the clothing style and don’t overpower the outfit.

Lighting doesn’t have to be a challenge when shooting clothing. Shoot beside a wide window during the day for diffused, even lighting. At night, use a small work light with a white curtain hung in front to diffuse the harsh beam. Position the light about 45 degrees from the outfit. If you plan to shoot a lot of clothing photography, consider investing in a small softbox for clothing photography.

Furniture

Furniture photography is important for e-commerce businesses. Clean and polish your furniture before taking photos. Remove any tags or distractions.

Use natural light if possible, shoot near a window or in a bright open room. You may need to use a reflector or bounce card to direct the light. If there’s not enough natural light, use a portable flash.

Find the most flattering angle for the furniture. Avoid shooting it straight on, as this can make it look clunky. Use a tripod to keep the camera steady and the images sharp. A prime lens works well, but a zoom lens like a 24-70mm is good if you need to move around.

Check out our in-depth guide to learn more about furniture photography.

Glass

Glassware is one of the most challenging subjects to photograph. Reflections and transparency make it tricky to capture the perfect shot. But with these 8 creative tips, you can take your glass photography to the next level.

Using backlight is key to combating unwanted reflections. It also makes liquids shine beautifully. You can create backlight with simple techniques like using white paper or a softbox.

For a dramatic look, try photographing glass on a black background. Use two light sources to add depth and reveal texture. A long focal length can also make shooting easier by minimizing reflections and compressing the background.

Want to add some excitement to your glass photos? Try capturing action shots of pouring water or bubbles. Just be careful not to break any fragile props in the process! Glass photography takes practice and creativity, but the results are worth it.

Jewelry

Jewelry photography can be challenging due to reflective surfaces and small details. Use a tripod to keep your camera steady and choose a standard lens to avoid distortion. A ring light or softbox will provide even, accurate lighting.

Keep your setup simple with a white background and avoid busy compositions. Pay attention to reflections and move lights as needed. Accurate white balance is crucial for true-to-life colors.

Use a deeper depth of field for overall shots and shallow DOF for detail images. Clean the jewelry before shooting and spend time in post-processing for the sharpest results. Proper composition and eliminating hard shadows will give your jewelry photos a polished, professional look.

If you’d like to dive deeper into jewelry photography, we have a comprehensive guide available.

Lifestyle

Lifestyle product photography shows products in real-life scenarios. The goal is to create convincing imagery that makes consumers feel like they’re living through your photos.

Always think about what the product does and who it’s for. If you’re shooting sunscreen, show it by the pool or at the beach. You can place the bottle in sand, on a colorful towel, or sticking out of a beach bag.

Choose real locations when possible to avoid spending money on fake backgrounds. Use the right props, but don’t overwhelm the photo. The product should always be the focus. Lifestyle product photography lets people imagine how they can use an item, so invite them to do just that with your images.

Makeup

Let’s look at some great makeup photography tips for beginners. You should use natural light to make colors stand out. Shoot in an open space with soft light hitting your model’s face to create a glowing effect and make their eyes sparkle.

Choose bold makeup colors like bright red lipstick. Cameras tend to desaturate colors slightly, so more intense shades will look better in photos.

Avoid using too much foundation so skin still looks natural. Make sure freckles and birthmarks are visible.

You can also use fake eyelashes to accentuate the eyes. Wispy lashes can emphasize certain parts of the eye without looking too heavy.

Bring out freckles and skin textures to make portraits look authentic. You can draw over freckles with an eyebrow pencil or use the High Pass filter in Photoshop to sharpen them.

Make sure the model’s outfit complements the makeup and doesn’t clash or stand out too much. Click here to learn more about makeup photography.

Nails

Nail photography is an important part of lifestyle and beauty photography. Taking stunning pictures of nails can be difficult without the right settings and equipment.

Use natural light to give nails a beautiful glow. Shoot indoors next to a large window or outdoors in an open space. Make sure the light is even to avoid unflattering shadows on your hands.

Hold props to make your hand poses look natural. Use anything related to lifestyle or beauty, like a bottle of perfume or your other hand. Avoid props that are more eye-catching than the nails themselves. To learn more about nail photography, we have a detailed guide that covers everything you need to know.

Cars

We will now look at some ideas for shooting professional car photography. First, find a unique perspective to make your photos stand out. Avoid mainstream shots and look for exciting locations or unusual angles. Capture the car from above or use a drone for a bigger frame.

Including a person can add life to your car photos. Choose a model that matches the car’s personality and target audience. Focus on the interior too, especially the steering wheel and dashboard.

Good composition is key. Use leading lines, the rule of thirds, or the golden ratio to create balance. The best lighting is during the golden hour – the first and last hours of sunlight each day. Car colors and paint impact the best time of day to shoot. Matte finishes do better in various lighting situations.

Capture driving shots to show movement and experiment with different angles for interesting results. Highlight the car’s unique details and personality, like headlights or interior features. Be mindful of reflections – they can add visual interest or be distracting.

Ready to take your car photography skills to the next level? Keep practicing these tips to create stunning, professional-looking images that showcase the beauty and personality of any vehicle.

Motorcycles

Motorcycle photography is an exciting way to capture the beauty and power of these machines. To get the best shots, you need a fast camera with reliable focus and a decent number of megapixels. DSLRs and mirrorless cameras are popular choices.

The lens you use is also important. Look for lenses with a wide aperture, like f/2.8 or lower, to let in more light and create a shallow depth of field. Fixed lenses are often sharper than zoom lenses.

When shooting outdoors, try to avoid harsh midday sun. Sunrise and sunset provide better lighting. If you must shoot in bright sun, use a reflector, find shade, or use an ND filter. With the right equipment and techniques, you can create stunning motorcycle photography that captures the unique personality of each bike.

Photographic Techniques

There are a few photographic techniques and elements you should consider when photographing in this genre. Cameras are not as forgiving as our eyes, so we will see objects and surfaces differently from how the camera sees them. One big issue is focusing, and sharp focusing is crucial to product photography.

You must also consider reflective surfaces. The light source can be a complete giveaway that you are shooting at home or in a studio. The viewer will be distracted from the product if it is easily recognizable. This is made much harder with mirror surfaces.

Read the sections below to learn how to use simple techniques to combat these issues.

Focus Peaking

Focus peaking is a camera feature that helps with manual focusing. It shows a colored overlay on the sharp areas of the image in real-time.

The camera analyses the live image feed and looks for areas with high contrast, especially micro-contrast. It then covers those areas with a colored layer. Most cameras let you choose the overlay color and adjust the sensitivity.

Focus peaking makes manual focusing much quicker than using live view magnification. However, it can still be challenging with shallow depth of field. If you’d like to learn more about focus peaking, there are great resources available here that dive deeper into the topic.

Reflective Surfaces

Photographing reflective surfaces like glass and metal can be challenging. The key is to use bounce cards to control the light and prevent glare.

Place the light source beside or behind the subject, then use white or silver bounce cards to direct the light onto the reflective areas. Adjust the cards’ positions until you eliminate dark spots and achieve the desired look.

When photographing cosmetic products with shiny caps and translucent tubes, position the key light above and the backlight behind the product. Use bounce cards on each side to reflect light onto the cap, creating clean white lines. An acrylic panel under the product can help achieve a pure white background.

Reflective surface photography takes practice, but mastering this skill will make photographing any reflective object easy.

Phone Photography

You can take professional product photos using just your smartphone. Set your phone on a tripod to keep it stable and prevent blurry shots. Use a white backdrop like construction paper or a blanket for a clean look.

Adjust your camera settings for the best results. Keep the ISO at 100 to avoid image noise, and choose the right aspect ratio for your website. Use autofocus by tapping on the product to ensure sharpness.

Shoot near windows to take advantage of soft, natural light that mimics a studio setup. If it’s too dim, use table lamps with bendable necks to direct the light where you need it. After shooting, use editing apps like Adobe Lightroom, VSCO, or Snapseed to color correct, adjust exposure, and remove blemishes.

Click here to learn more about smartphone product photography.

Editing

Once you have finished your shoot, you will want to edit your photos on your computer. Just like the product photography genre, it seems simple but is extremely complex at the professional level. Experts will create masks for every single piece of the product to fine-tune each section.

Here, we will describe simple ways to enhance your images in digital editing programs. If you don’t have Lightroom but use another editing software, read this article to find the suggested adjustments. You should then be able to apply these adjustments in your preferred software.

If you have Photoshop, follow the relevant guide for a more detailed look at editing product photography.

Editing In Lightroom

Lightroom is a powerful editing software for improving your product photos. It offers many features to enhance and color correct your images.

One great thing about Lightroom is the ability to “sync” your edits. You can copy the settings from one image to a whole series of photos. This saves a lot of time when editing.

Lightroom has tools for cropping, white balance, exposure, contrast, and more. The spot removal tool helps create clean product images. You can also use the HSL panel to balance colors and the sharpening panel to add definition.

Read our extended Lightroom guide too learn more about product photography editing.

Editing In Photoshop

Editing product photos in Photoshop is an important step to make them look their best. The basic process involves cleaning up the image, adjusting colors, and improving contrast.

Start by using the Clone Stamp tool to remove any dust, scratches, or spots on the product. Then, use Color Balance to make sure the colors in the photo match the actual product. If needed, use a layer mask to apply the color changes only to specific areas.

Finally, add some life to the image with the Levels adjustment. This will brighten the photo and add contrast to make it more attractive. By following these steps, you can edit product photos to create accurate and appealing images that will help sell your products.

Start Your Own Business

Starting a product photography business is a great way to make money from your photography skills. You can often do this type of photography at home with minimal space and gear. To get started, invest in a couple of monolights or speedlites, reflectors, diffusers, and backdrops.

Having good Photoshop skills is important for delivering high-quality images to clients. You’ll also need a simple website to showcase your work and attract potential buyers. Research companies that sell products you’d like to photograph and reach out to introduce yourself.

Social media platforms like Instagram are powerful tools for getting your work seen by potential clients. Engage with brands by following them, commenting on their posts, and even featuring their products in your own photos. Licensing your images through stock agencies or selling them directly on your own site are additional ways to make money from your product photography.

If you’d like to learn more about product photography business, there are many helpful resources available here.

11 Best (& Affordable!) White Backdrops for Photography

Chad Verzosa — Thu, 30 Mar 2023 11:21:31 +0000

Those still starting in photography may not fully grasp the importance of a white backdrop. But you’ll need one as you dig deeper into specialized disciplines such as portraiture, product, or product photography. But how do you choose the best white backdrop?

We’ve put together a selection of DIY, tabletop, and wall-mountable options. Whatever your need and budget, we have the solution for you. Our top pick is the Amazon Basics Portable Studio Box. It offers amazing value for money, folds up flat, and has its own built-in lights.

Our Top 3 Choices for The Best White Backdrop

Amazon Basics Portable Photo Studio Box

Foam Board 20″x30″ 10pk, 6 Colors, No UPCs

Neewer 32″ Photo Studio Tent Kit

Do You Need a White Backdrop?

When I started doing product photography, I bought a fancy light box I thought would be perfect for my needs. But as I gained more experience, I realized I needed more than one option. There are so many types of objects that have different lighting requirements!

But choosing the correct backdrop doesn’t just concern product photographers. All photographers should figure out the best background for their work. And that’s true whether you’re a professional or an enthusiast.

Here is a summary of our top recommendations.

Our Top Pick

Amazon Basics Portable Photo Studio Box

No assembly required, collapsible for portability
25 x 30 x 25-inch size to fit a variety of products
High-output LED lights for handheld photography
Front 3-door system to maximize image angles and reduce reflections

Best Flat Board

Foam Board 20″x30″ 10pk, 6 Colors, No UPCs

Lightweight and rigid surface
Accepts a wide range of media
Fade-resistant paper
Ideal for crafts, framing, displays, and school projects

Best Basic Tent

Neewer 32″ Photo Studio Tent Kit

High-quality nylon velour fabric
32 x 32 x 32-inch size with large front opening
Includes 3 extra-large colored sheets for internal modeling
Custom carrying case with shoulder and hand straps

Best Folding Surround

Foldio3: 25-inch Portable All-in-one Photo Studio

Portable and foldable setup in seconds
25 x 25 x 22" (opened) and 25 x 15 x 2.6" (folded)
Fast setup for white and black backdrops
Triple LED lighting system

Best One-Piece

MyStudio US31CYC Seamless Cyclorama Photo Background, White

Advanced seamless cyclorama photo background
U-shaped design wraps light around subject from all directions
31 x 19 x 16" for a large shooting area
Shoot against white background from more than 150 degrees

Best Fold-Flat

V-FLAT WORLD – Foldable V-Flat – Black/White

Lightweight and portable
White and black sides for optimal light control
Doubles as backdrop and props
Easy to transport and store in included bag

Best Collapsible Backdrop

Fovitec 5’x6.5′ Muslin Pop-Up Backdrop for Headshots

Lightweight and portable steel frame
Reversible black and white backdrop
Durable muslin material
Great for headshots and product photography

Best Curtain

Velvety Soft White Backdrop Curtains

Velvety-soft coating for no light reflection
3-inch rod pocket construction for easy installation
Premium, durable, non-reflective fabric
Versatile for any special event or occasion

Best Polyester Woven Backdrop

GFCC 8x10ft White Backdrop for Photography

8 x 10-foot white backdrop for photography
Seamless, 100% polyester fabric
Washable, ironable, foldable, durable
3.2-inch rod pocket for hanging

Best Cotton Backdrop

Neewer 10x20ft Muslin Backdrop White

Single piece seamless design with rod pocket and fully stitched edges
9.8 x 19.7 feet (3 x 6 m) in size
Pure white color
Made of 100% pure muslin

Best Paper Backdrop

Savage Seamless Paper Background

Professional-quality, non-reflective surface
Variety of vibrant colors and sizes
Ideal for photo, video, and banners
100% recyclable and made in USA

What Is the Best White Backdrop?

Let’s look at our choices and why we like them in more detail.

1. Amazon Basics Portable Photo Studio Box

Brand	Brand Amazon Basics
Material	Material Synthetic
Lights Included	Lights Included Yes - LED
Other Key Features	Other Key Features Folds flat and becomes its own carrying bag
Best For	Best For Anyone looking for a versatile light tent at a great price

If you’re looking for a great product photography light box, we recommend Amazon Basics Portable Studio Box.

It might sound strange to include an Amazon Basics product on this list. But this all-in-one portable studio is one of the best options out there. It’s big, cheap, and it has lights. And it folds into a bag, so it’s easy to transport.

So what makes the Amazon Basics lightbox exceptional? First, it’s 25 x 30 x 25″ big. That means it can fit small to medium-sized items without any issues. Second, it already includes bright LED lights, so you don’t have to buy a separate light source. Third, it has a camera hood at the top that lets you shoot flat lays. And finally, the price is unbeatable.

2. UCreate Foam Board 20 x 30-inch 10pk, 6 Colors, No UPCs

Brand	Brand UCREATE
Material	Material Foam board
Lights Included	Lights Included No
Other Key Features	Other Key Features Easy to work with, many colors available
Best For	Best For DIYers looking for a quick-and-easy solution

If you’re on a budget and need a quality white backdrop, you can always go DIY with a white foam core board. You can buy them online or at your local hobby or hardware store. Not only are they cheap, but their clean matte surface allows for great photos.

There are plenty of options if you’re looking for an excellent foam core board. But we like Ucreate because it has a 20 x 30″ size, which is big enough for tight headshots. Apart from the white backdrop, it also comes with six other colors you can use to get creative with your images.

3. Neewer 32-inch Photo Studio Tent Kit w/ 4 Backdrops

Brand	Brand Neewer
Material	Material Synthetic
Lights Included	Lights Included No
Other Key Features	Other Key Features Pop-up design for easy setup and compact storage
Best For	Best For Occasional use or those who need to carry their gear on public transport

The Neewer 32 x 32″ light tent is an affordable product from a well-respected accessory manufacturer.

Although you can use this white backdrop for regular products, it’s most beneficial when capturing shiny objects. It is an enclosed structure with white walls. You won’t have to worry about highly polished products reflecting everything inside the room you’re shooting in.

The Neewer light tent is made of white fabric similar to the ones used in softboxes. They allow you to shine a light source all around it to create even lighting.

You can close the tent entirely with a velcroed sheet. It has a slit in the middle that allows you to insert your camera lens when photographing shiny objects. And once you’re done taking pictures, you can fold its flexible aluminum frame into a small disc.

4. Foldio3: 25-inch Portable All-in-One Photo Studio

Brand	Brand Foldio
Material	Material Corrugated board
Lights Included	Lights Included Yes - LED
Other Key Features	Other Key Features Dimmable LEDs attach magnetically
Best For	Best For Anyone who wants a neat all-in-one solution

The Orangemonkie Foldio 3 is one of the more expensive white backdrops on this list. But in our opinion, it’s quite a bargain because of all its advanced features. Think of it as an all-in-one studio that lets you shoot quality product photos in a small package.

As the name suggests, Foldio 3 is a foldable white backdrop. Once opened, it’s 25 x 25 x 22″ in size. And it is more than enough to shoot small to medium-sized products.

It also features bright LED bars with a dimming controller. It surrounds the box on three sides to ensure even illumination. And if you’re tired of using a white backdrop, you can always replace it with a black option, which is perfect for photographing jewelry.

5. MyStudio US31CYC Seamless Cyclorama Photo Background, White

Brand	Brand MyStudio
Material	Material Seamless ABS plastic
Lights Included	Lights Included No
Other Key Features	Other Key Features Seamless, U-shaped self-supporting structure
Best For	Best For Anyone with the space for an always-ready backdrop

Who should consider getting the MyStudio Seamless Cyclorama? Anyone into product photography who requires a clean white backdrop for photographing small to medium items.

You can think of it as a smaller version of the large cyclorama walls in large production studios. In case you didn’t know, a cyclorama is a type of backdrop that doesn’t have seams or edges. As a result, anything you photograph against it appears to be floating.

MyStudio offers the features of a cyclorama on a much smaller scale for taking product photos. It’s made of durable plastic. And it has a matte finish that prevents hot spots from any light source.

The seamless white backdrop produces clean images. MyStudio makes it easy for you to isolate your products in post-production.

6. V-FLAT WORLD - Foldable V-Flat - Black/White

Brand	Brand V-FLAT WORLD
Material	Material Foam core board
Lights Included	Lights Included No
Other Key Features	Other Key Features Can be used as a reflector or folded as a backdrop
Best For	Best For Simple backdrop needs

The V-Flat World Foldable V-Flat is a new take on an old idea. V-flats are typically used as light modifiers. One side of it is black and the other is white. You use the white one to bounce light toward a subject and the black to subtract light.

The V-Flat World version is a foldable foam core board V-flat. This means that photographers can also use it as a collapsible backdrop. Photographers will primarily use it for headshots and half-body shots because it’s big enough for those uses.

V-flat is different from all other backdrops because it’s highly portable. It’s made of lightweight foam core board and is foldable. So you can carry it anywhere.

7. Fovitec 5 x 6.5-foot Muslin Pop-Up Backdrop for Headshots

Brand	Brand Fovitec
Material	Material Double-sided muslin
Lights Included	Lights Included No
Other Key Features	Other Key Features Pop-up aluminum frame for easy portability
Best For	Best For Anyone wanting an extremely portable backdrop for the occasional photo shoot

If you’re a photographer who does a lot of on-location portraits, consider getting the Fovitech pop-up backdrop. It’s a collapsible backdrop that works like one of those foldable windshield sunshades.

It’s made of muslin with a flexible aluminum frame you twist into a small disc. It’s only 28 inches when folded, but it’s 5 x 6 feet when open.

Fovitech is double-sided, making it perfect for different portrait projects. It has a white side. But it also has a black side, which is ideal for low-key portraits.

It has loops you can use to hang onto a backdrop stand. But you also have the option to rest it against a wall.

8. Velvety Soft White Backdrop Curtains

Brand	Brand PureFit
Material	Material Polyester velvet
Lights Included	Lights Included No
Other Key Features	Other Key Features Sewn pocket for curtain rod, wrinkle-free fabric
Best For	Best For Permanent installation in a studio space

We must admit that a regular white backdrop can sometimes be too bland. If you want your background to have some lovely textures, PureFit curtains are for you.

They look like regular curtains but are custom-made for photography. You can use them for traditional portraits or even events and weddings.

Purefit curtains are made of a polyester microfiber that gives them a velvet feel. They’re also non-reflective, so you don’t have to worry about hot spots in the background.

The kit has two 5 x 10-foot curtains, which are large enough for big group photos. They’re also machine washable. So you can throw them in the wash after an event.

9. GFCC 8 x 10 ft White Backdrop for Photography

Brand	Brand GFCC
Material	Material Woven polyester
Lights Included	Lights Included No
Other Key Features	Other Key Features Seam-free material, available in a range of colors
Best For	Best For Using with a permanent or portable stand

If you don’t like the rough texture of muslin, you might want to consider getting a polyester photography backdrop instead. There are plenty of options, but GFCC is one of the most popular due to its quality and durability.

So why choose a GFCC white backdrop over muslin options? Well, it’s lighter than muslin, and it’s also easier to clean and store.

Its size is 8 x 10 ft, which is a bit smaller than the Neewer muslin option that’s next on this list. But it’s more than enough for most photography and even video applications. They also offer kits for chroma keying, which you can remove in post-production.

10. Neewer 10 x 20 ft Muslin Backdrop White

Brand	Brand Neewer
Material	Material 100% cotton
Lights Included	Lights Included No
Other Key Features	Other Key Features Seamless cotton fabric, rod pocket for mounting
Best For	Best For Permanent installation or use with portable stands

Neewer is one of the best brands when it comes to affordable photography products. You may know them for their reasonably priced softboxes, flash units, and tripods. But they also offer large sheets of muslin backgrounds. Their 10 x 20-foot white backdrop is one of the biggest muslin options you can buy.

Neewer’s muslin paper has a rod pocket that lets you easily hang it from a background stand. It’s also stitched along the edges to prevent accidental tears. And it’s foldable, so it’s easy to transport and store.

11. Savage Seamless Paper Background

Brand	Brand Savage
Material	Material Paper
Lights Included	Lights Included No
Other Key Features	Other Key Features Smooth, non-reflective paper comes in six sizes and more than 40 colors
Best For	Best For Permanent, professional studio installation

Savage is one of the most trusted brands when it comes to seamless backdrops. Its catalog has hundreds of colors and shades, making it popular among photographers. They even have two options just for white:

Another factor that makes Savage a great option is that it offers a wide variety of sizes for their backgrounds. They have 26″ for headshots and product photographs, 53″ for single-person portraits, and 86″, 107″, and 140″ for group photos.

Common Types of White Photo Backdrops

There are so many options out there when it comes to white backdrops. Here’s a list of some of the most common materials used for backgrounds.

One material isn’t necessarily better than the other. Each one has its advantages and specific uses. Your choice depends on your requirements and how you intend to use the background.

Muslin—This is your best option if you’re on a budget. It’s so affordable that you can buy an 8 x 10″ sheet for less than $50. It’s made of fabric, so it’s easy to fold and store. Plus, you can easily wash it if it gets dirty.
Polyester—If a white muslin background is too thick for you, the next best option is polyester. It’s a little thinner, so its texture isn’t as apparent as muslin. But it has all the other advantages of any other fabric background—it’s relatively light and easy to store.

Seamless Paper—Studios love this type of background because it’s relatively inexpensive. But unlike muslin, it has a smooth surface that’s perfect for close-up shots and flat lays. Most manufacturers offer this paper in 2, 4, and 8-foot options.
Foam Core Board—Foam core board backgrounds are not as common as seamless and muslin. But they are perfect if you want stiff backdrops that don’t need a backdrop stand. Small foam boards are pretty cheap and are widely available. But larger options can be pricey.

Acrylic—Since acrylic backdrops can be expensive, they’re typically reserved for tabletop photography. Their smooth surface makes them a favorite among product photographers. Since they’re reflective, they tend to make any product look luxurious.
Collapsible—There are dozens of options that would fall under the “collapsible” category. Some are made of fabric, while others are foam board or plastic. But no matter the type of material, they’re a great choice if you have a small space or need to travel a lot for projects.

What Is the Best White Backdrop?

There are so many different types of white backgrounds. Make sure you get the one that fits your needs. And you don’t have to stick to one type of white backdrop either! You can get several options, especially if you work with different subjects.

It would be best to buy large backdrops such as seamless paper and muslin for portraits. For still life and product photography, you have a few options depending on what you need to shoot.

Consider getting a portable studio light box if you want an all-in-one solution. But if you’re a professional and want more versatility, seamless paper is still the most versatile choice. That’s because you can shoot anything from small to large objects.

Conclusion: The Best White Backdrop

This list should cover your needs whether you need something small for your Etsy products or a big backdrop for portraits. For overall versatility, setup speed, and value for money, you can’t beat the Amazon Basics Portable Studio Box.

Our Top 3 Choices for The Best White Backdrop

Amazon Basics Portable Photo Studio Box

Foam Board 20″x30″ 10pk, 6 Colors, No UPCs

Neewer 32″ Photo Studio Tent Kit

Do you want to learn how to capture attention-grabbing product photos? Check out our Products in Focus e-book!

14 Best Product Photography Equipment

Trevor Marshall — Thu, 16 Feb 2023 12:07:29 +0000

You might think that the best product photography equipment is going to break the bank. And it’s true that you can pay a fortune for gear. But it’s also true that you can start at a reasonable price as well.

The most important piece of your product photography kit is your camera. That’s why the Canon EOS RP is our top recommendation in this review. It’s an entry-level full frame mirrorless camera offering excellent resolution, sophisticated AF, and a compact, lightweight body.

Our Top 3 Choices for The Best Product Photography Equipment

Canon EOS RP

Nikon D850

Canon EF 24-70mm F/4L IS USM

What is the Best Product Photography Equipment?

Our review covers everything from cameras to reflectors. We guide you to the best beginner products, but also show you upgrade options. Wherever possible, it’s best to buy the right product the first time. But perhaps you’re not sure that product photography is your thing. In that case, a cheaper starter product might make sense.

Our Top Pick

Canon EOS RP

26 MP full frame CMOS sensor
4K video recording at 30 fps
4779-point AF system for fast focusing
Works well with EF lenses and adapter
Touchscreen controls

Best Entry-Level Nikon Full Frame Camera

Nikon D850

45.7 MP Sensor
4K video
Fast and accurate 153-point AF system
Tilting touchscreen LCD
Built-in Wi-Fi and Bluetooth

Best Canon Lens

Canon EF 24-70mm F/4L IS USM

Constant f/4 maximum aperture
Useful zoom range
Weather-sealed construction
Very quiet autofocus
Sharp from edge to edge

Best Nikon Lens

Nikon AF-S NIKKOR 24-85mm F/3.5-4.5G ED VR

Versatile zoom range
Fast and silent autofocus
High-quality ED glass elements
VR image stabilization
Lightweight and durable

Best Value Tripod

Vanguard Alta Pro 263AB 100 Tripod

Lightweight aluminum construction
Quick-release camera mount
Multi-angle leg locks
Adjustable center column
Maximum height of 63.4”

Best Premium Tripod

Manfrotto 055 Aluminum 3-Section Tripod Kit

Lightweight aluminum construction
Versatile 3-section design
Quick-release leg locks
Built-in bubble level
Supports up to 17.6lbs

Best Single Flash

Complete Flash Kit for Canon Nikon Sony Pentax DSLR Camera

Includes essential accessories for DSLR photography
Compatible with Canon, Nikon, Sony, and Pentax cameras
Remote trigger included
Stand for off-camera mounting
Includes mini softbox

best Multi-Flash

Godox 2X TT600 HSS 2.4G Wireless Master/Slaver Flash Speedlite & Receiver Godox X2T-C

High-performance flash with GN58
Built-in wireless receiver and LCD display
Supports multiple flash modes and functions
Includes flash, flash stand, and remote trigger
Fast recycle time and long service life

Best Light Stand

Neewer Tripod Stand: 17.6lb/8kg Capacity

Durable aluminum alloy construction
Lightweight and compact for easy transport
Non-slip rubber feet for stability
3-way pan head with tilt motion
17.6 lb/8 kg max load capacity

Best Flash Adapter

Godox S Type Bracket: Speedlite Flash Mount

Versatile design to fit most flashes
Durable metal construction
Quick and easy installation
Adjustable angle for precise lighting
Patented design

Best Softbox

Godox Softbox Lighting Kit

Large enough for bigger projects
Grid to prevent light spillage
Works with Bowens mounts
Internal and external diffusers
Also works for studio portraits

Best Budget Reflector

3-in-1 Photography Reflector for Food & Product Shots

Versatile 3-in-1 reflector for photography
Compact, lightweight, and easy to carry
Durable high quality construction
Affordable cost-effective solution
Can be used for indoor and outdoor shoots

Best Multi-Reflector

Neewer 24×36″ 5-in-1 Photography Lighting Reflector

5-in-1 reflector offers versatility
24 x 36-inch size fits most standard reflectors
Lightweight and portable
Durable construction
Affordable price

Best Cleaning Kit

Giottos Rocket Air Blaster + Lens Cleaning Kit

Professional quality cleaning kit
Removes dust, dirt, and fingerprints
Includes air blower, lens cloth, and brush
Safe for all lenses and displays
Compact and easy to use

The Best Camera for Product Photography

1. Canon EOS RP

Brand	Brand Canon
Useful For	Useful For All levels of photography
Key Features	Key Features Superb AF with face and eye-tracking, in-camera video IS
Best For	Best For Anyone looking for an entry-level full frame mirrorless camera

2. Nikon D850

Brand	Brand Nikon
Useful for	Useful for General photography for the enthusiast
Key Features	Key Features 4K video, full frame sensor
Best For	Best For Professional photographers and prosumers

The camera is the best place to start when thinking about product photography. There’s no point in having the best lighting setup if you have a low-quality camera.

Photographers often use high-resolution cameras to create product photos for posters and billboards. In most cases, it requires using resolutions between 50 to 100 megapixels or more.

Thankfully, you don’t need to have an expensive camera for product photography in the beginning. Why? Because you’re most likely starting with photography for products online.

For online product photos, a 24 MP DSLR or mirrorless camera is more than enough to do the job. It provides you with adequate resolution without having to deal with huge files.

That means you can start product photography even with an entry-level camera! Anything from the Nikon Z30 mirrorless camera or the Canon EOS M6 Mark II will work. Our top pick is the Canon EOS RP. If you want to know more about it, check out our Canon EOS RP review.

The Best Lens for Product Photography

3. Canon EF 24-70mm f/4.0L IS USM Zoom Lens

Brand	Brand Canon
Useful For	Useful For Aything from landscape to portrait photography as well as product shots
Key Features	Key Features Constant f/4, fast and silent AF
Best For	Best For General purpose professional photography

4. Nikon AF-S FX 24-85mm f/3.5-4.5 ED VR Zoom Lens

Brand	Brand Nikon
Useful For	Useful For A wide range of photography projects as well as product photography
Key Features	Key Features Image stabilization, ED elements
Best For	Best For Intermediate-level general photography

Maybe you’re just starting to choose product photography equipment. If so, using the kit lens that came with your camera will do the job. It may not be the sharpest, but the quality is good enough for online use. It also allows you to zoom in and out. This lets you capture full shots as well as close-ups.

If you’re ready for an upgrade, we recommend that you buy a lens that is compatible with a full frame camera. That way you don’t have to get rid of optics that won’t work with a professional camera body.

The first lens you’ll want is one with a macro function. This allows you to easily photograph the minute details of any product.

There are different types of macro lenses. But we recommend getting either an 85mm or 100mm macro. These options are sharp and don’t cause image distortions. Some other focal lengths can cause distortions.

If you want more bang for your buck, consider buying a zoom lens with a macro function. It combines both a regular zoom lens and a macro lens. You get the best of both worlds.

Not every camera brand offers a zoom lens with macro. But if you’re a Canon user, you’re in luck because you have the EF 24-70mm f/4L IS USM Lens. And if you’re a Nikon user, you have the Nikon AF-S FX 24-85mm f/3.5-4.5 zoom Lens.

The Best Tripod for Product Photography

5. Vanguard Alta Pro 263AB 100 Tripod

Useful For	Useful For Product and landscape photography
Key Features	Key Features Ball head, tiltable center column
Best For	Best For Product photography with cameras up to full frame DSLRs

6. Manfrotto 055 Aluminum 3-Section Tripod Kit

Brand	Brand Manfrotto
Useful For	Useful For Product photography and landscapes
Key Features	Key Features Three-way adjustment, aluminum construction
Best For	Best For Demanding professional use

You’ll use your tripod a lot when you start doing product photography. It improves image quality and consistency. It ensures your camera angle and composition stay the same throughout the photo shoot.

Eye-level shots are common. But flat lays are also common in product photography. That means you need to get a tripod that allows you to do overhead shots.

Unfortunately, entry-level tripods don’t let you take pictures from above. But you can buy relatively affordable options, such as the Vanguard AltaPro. It has an adjustable central column. This allows you to swivel it horizontally to take overhead shots.

If you have a bigger budget, we recommend the Manfrotto 055 3-section tripod. Apart from the horizontal column, you also get a 3-way head. This allows you to make precise adjustments.

Use a Speedlite for Great Lighting on a Small Budget

7. Complete Flash Kit for Canon Nikon Sony Pentax DSLR Camera

Brand	Brand Neewer
Useful for	Useful for Simple lighting setups
Key Features	Key Features Complete with stand, softbox, and remote control
Best For	Best For General purpose flash work

8. Godox 2X TT600 HSS 2.4G Wireless Master/Slaver Flash

Brand	Brand Godox
Useful for	Useful for Studio work without strobes
Key Features	Key Features Two units with separate hotshoe trigger
Best For	Best For Getting studio-quality results in a small space

Perhaps you want to get the best product photography equipment. But you don’t want to break the bank. Speedlites are your best option for flash. They don’t cost as much as studio strobes. And they are brighter than LED lights.

There are tons of choices when it comes to Speedlites as well. Major brands such as Nikon, Canon, and Sony have their line of Speedlites. But they tend to be expensive.

If you want a low-cost option, you can go with the Neewer Speedlite. It comes with a remote trigger so you can set it off wirelessly. If you have the budget, consider buying the Godox Twin Flash Kit.

It not only comes with a trigger, but it also has two Speedlites. This lets you use the three-light setups that are typical in product photography.

Remember that your Speedlite doesn’t need to be a Canon or a Nikon. You can use any brand as long as it fits your camera’s hot shoe.

Add Some Lighting Stands to Improve Your Product Photography

9. Neewer Tripod Stand: 17.6lb/8kg Capacity

Brand	Brand Neewer
Useful for	Useful for Holding Speedlites, backgrounds, and reflectors
Key Features	Key Features Easily adjustable, compact when folded
Best For	Best For Adding versatility to your studio setup

The light stand is one of the most crucial pieces of product photography equipment on this list.

People use light stands for supporting lighting kits. But did you know that you can also use them to hold all sorts of rigs and reflectors?

Light stands differ in price, mostly depending on the brand and build quality. You can get one for as cheap as 20 dollars. But we recommend that you consider investing in high-quality options. You’ll be using them to hold expensive equipment. You need to make sure they won’t break easily.

We recommend the Neewer heavy-duty light stand. It’s affordable and can hold up to 8 kgs worth of equipment. That’s more than enough to support your flashgun and a light modifier.

Use a Speedlite Bracket to Hold Lighting Modifiers in Place

10. Godox S Type Bracket: Speedlite Flash Mount

Brand	Brand GODOX
Useful for	Useful for Vastly increasing your Speedlite's versatility
Key Features	Key Features Easily mounted and dismounted, flexible options
Best For	Best For Getting the most out of your Speedlites

This essential accessory allows you to install your Speedlite on a light stand. It also has a mount that lets you put on all sorts of lighting modifiers such as umbrellas and softboxes. It’s one of the most useful bits of product photography equipment you can get.

There are different types of Speedlite brackets. We recommend getting one that has a Bowens mount. That way, you can install a wide variety of Bowens-compatible lighting modifiers.

The most dependable Speedlite bracket in our experience is the Godox S-Type bracket. It’s well-made and it securely holds your flash unit in place. Apart from that, it has a mount for both Bowens modifiers as well as studio umbrellas.

11. Godox 80 x 120 softbox

Brand	Brand GODOX
Useful for	Useful for Softening and controlling flash
Key Features	Key Features Variable diffusion with removable elements
Best For	Best For Professional flash results in the studio

Types of softboxes vary a lot. They all have specific functions depending on the type of product photography you do.

For instance, strip boxes are often better for photographing bottles. Meanwhile, rectangular ones are suitable for general product photography.

We suggest you get the Godox 80 x 120 softbox as you start your product photography business. At 120 centimeters, it’s large enough to let you photograph a larger product. And it has a grid that allows you to stop light from spilling out everywhere.

Of course, there are also other options out there. Some are either smaller or larger than the Godox model we recommend. You can use them as long as they have a Bowens mount.

Achieve Perfect Lighting With Reflectors

12. Meking 3-in-1 Photography Reflector

Brand	Brand Meking
Useful for	Useful for Adding gentle reflected light in shadowed areas
Key Features	Key Features Simple and effective, folds, stands on its own
Best For	Best For Simple tabletop reflection work

13. Neewer 24x36

Brand	Brand Neewer
Useful for	Useful for Removing shadows to reduce contrast
Key Features	Key Features Five different surfaces
Best For	Best For Weddings and other outdoor photographic sessions

Lighting is one of the most crucial elements in product photography. To achieve the perfect lighting setup, you’ll need to use a V-flat. It works in conjunction with your light source.

Its primary function is to reflect light on your subject to create even illumination.

A V-flat is essentially foldable cardboard with two to three surfaces. The first one is white, which you can use to bounce back light and kill the shadows on your product. The second is black, which absorbs light and increases the shadows. Sometimes, there’s a surface made of silver material. You can choose this when you need to reflect more light.

The Meking cardboard reflector is an excellent option for product photography. You can quickly prop it up next to your product without needing support. It’s also compact, so you can carry it around for location shoots. The downside is that it’s too small for oversized objects.

If you want a larger option, you can opt for a 5-in-1 reflector instead. It has five sides that give you different lighting effects.

Apart from the traditional white reflector, you also get gold and silver. Then you have a black surface that you can use as a “flag.” This helps prevent reflections and increases shadows on your subject. In the middle, you have a scrim that softens the light that hits your product.

We recommend the Neewer 5-in-1 reflector. It’s large and it folds down into a small carrying case.

Use an Air Blaster to Remove Specks of Dust From Your Shot

14. Giottos Lens Cleaning Kit AA1900/VCC113

Brand	Brand Giottos
Useful for	Useful for Keeping your product and your lenses dust-free
Key Features	Key Features Air blaster and brush included
Best For	Best For Preventing dust spots from ruining your shots

The air blaster is probably one of the most overlooked photography products. Nonetheless, it’s one of the most crucial, in our opinion.

So what is an air blaster? It’s essentially a rubber bulb that blows out a jet of air. You can use it to clean a product without having to touch it at all.

The air blaster is perfect for cleaning products since it doesn’t leave any residue, unlike using microfiber cloths. These can sometimes leave some lint or even smudges on the surface.

There are plenty of options for air blasters and they all work the same. But we recommend the Giottos Air Blaster the most for its durability.

Conclusion: The Best Product Photography Equipment

Collecting the best product photography equipment can be a gradual process. Start with what you have. If your camera is good enough, then a tripod is probably your next best investment. Then think about lighting and reflectors.

Having somewhere with a permanent setup is a real bonus if you have the space. As you get more clients, you’ll have the opportunity to acquire even more tools.

That’s why the Canon EOS RP is our top recommendation in this review. It’s an entry-level full frame mirrorless camera, but it offers superb lens options as your hobby or business develops.

Our Top 3 Choices for The Best Product Photography Equipment

Canon EOS RP

Nikon D850

Canon EF 24-70mm F/4L IS USM

10 Best Fisheye Lenses in 2024 (Budget & High-End Options)

Nick Constant — Mon, 14 Nov 2022 14:12:53 +0000

Fisheye lenses are known to have issues with edge-to-edge sharpness. It’s difficult to make a lens element that deals with barrel distortion in an even manner. So today, we look at fisheye lenses that balance optical quality and price in the best way possible.

Out of all the fisheye lenses on the market, the Canon 8-15mm f/4L comes out on top. This may surprise you as it is an old lens. But its optical quality, solid build, and zoom function make this the perfect fisheye lens. Nikon has an almost identical lens, the Nikon AF-S FX 8-15mm f/3.5-4.5, so not to worry if you are a Nikon user!

Our Top 3 Choices for The Best Fisheye Lens

Canon EF 8-15mm F/4L Fisheye USM

Nikon AF-S Fisheye NIKKOR 8-15mm F/3.5-4.5E ED

Tokina AT-X Fisheye AF 10-17mm F/3.5-4.5 IF DX NH for Nikon F

Nikon AF-S Fisheye NIKKOR 8-15mm F/3.5-4.5E ED

Nikon’s almost identical lens to our top choice. It deals with flares and ghosting extremely well.

What Is the Best Fisheye Lens?

Here’s a quick roundup table of the best fisheye lenses. We have included a range of options from high-end to budget options. We have fisheye lenses from many brands and for many cameras and formats, so one of these will be the best fisheye for you.

Our Top Choice

Canon EF 8-15mm F/4L Fisheye USM

Exceptional fisheye lens
Choose between circular or full-frame fisheye
Part of Canons L-series
Compatible with cropped-frame and full-frame cameras

Best Nikon Choice

Nikon AF-S Fisheye NIKKOR 8-15mm F/3.5-4.5E ED

Wide f/3.5 aperture for a wide-angle lens
Choose between circular or full-frame fisheye effect
Deals with flare and ghosting very well
Great build quality

Best Third-Party Lens

Tokina AT-X Fisheye AF 10-17mm F/3.5-4.5 IF DX NH for Nikon F

Great optical performance for value
Small and compact
Fast and reliable autofocus system
Good build quality

Best Prime Lens

Nikon DX 10.5mm f/2.8 ED Prime Lens

Lightweight and compact lens
Excellent optical performance from edge to edge
Wide aperture for a wide-angle prime lens
Smooth manual focus ring

Best 8mm Lens

Samyang 8mm F/2.8 UMC Fisheye II for Sony E

Superb sharpness from the max aperture
Lightweight but durable build
Great price for optical performance
Built-in lens hood for added protection

Great Third-Party

Sigma 15mm F/2.8 EX DG Diagonal Fisheye for Nikon F

Built-in protective hood
Compact and lightweight lens
Beautiful bokeh
Sharpness doesn't drop off at wide apertures

Best 12mm Lens

Samyang 12mm F/2.8 ED AS NCS Fish-eye for Sony E

Amazing optical performance for its price
Useful scales found on the lens barrel
Handles well and feels durable
Prevents ghosting and flares well

Great 8mm Lens

Sigma 8mm F/3.5 EX DG Circular Fisheye for Nikon F

Lightweight and compact
Extremely wide 8mm focal point
Great optical quality for a fair price
Superb autofocus performance

Great Value

7artisans 10mm f/2.8 E Prime Lens For Sony E-Mount

All parts build out of metal, very durable
Amazing optical performance for a fisheye
"Stepless" aperture ring
Smooth manual focus ring

Most Compact Lens

Panasonic 8mm f/3.5 G Prime Lens Micro Four Third

Extremely small and light
Good optical performance for small fisheye lens
Fast and reliable autofocus
Full manual focussing with accurate focus ring

1. Canon EF 8-15mm f/4L USM

Brand	Brand Canon
Maximum Aperture	Maximum Aperture f/ 4.0
Focal Length Range	Focal Length Range 8-15 mm
Image Stabilization	Image Stabilization
Lens Mount	Lens Mount Canon EF
Fisheye Type	Fisheye Type Circular and Full Frame
Field of View	Field of View 180 degrees
Minimum Focus Distance	Minimum Focus Distance 15 cm

The Canon EF 8-15mm f/4L is the best fisheye lens available today, even though Canon made it some years ago. The second option on this list, the Nikon AF-S FX 8-15mm f/3.5-4.5, has the same focal range. And it came out a few years later. But the Canon fisheye lens still takes the upper edge. This is thanks to its amazing optical sharpness, great build, and durability.

One of this lens’s main features? You can use its zoom to switch between a circular or full-frame fisheye view. You will also notice it is part of Canon’s L-series, which is their flagship professional range.

The Canon 8-15mm fisheye lens focal length is as wide as you will find in any photo lens. The lens has an easy-clean fluorine coating and a quiet and fast autofocus motor. Overall, it is the sharpest and most secure fisheye lens you will find on the market for full-frame cameras.

2. Nikon AF-S FX 8-15mm f/3.5-4.5 ED

Brand	Brand Nikon
Maximum Aperture	Maximum Aperture f/ 4.5
Focal Length Range	Focal Length Range 8-15 mm
Image Stabilization	Image Stabilization
Lens Mount	Lens Mount Nikon F
Fisheye Type	Fisheye Type Circular and Full Frame
Field of View	Field of View 180 degrees
Minimum Focus Distance	Minimum Focus Distance 16 cm

The Nikon AF-S FX 8-15mm f/3.5-4.5 is extremely close to its Canon rival. This fisheye lens also has a zoom function. It allows both circular and full-frame fisheye shooting. These fisheye lenses also have similar specifications like sharpness and performance. But the Nikon fisheye lens deals with flares and ghosting more efficiently.

You get an extra half of an aperture stop, which may be the deciding factor for some. And the fisheye lens gives sharp results from edge to edge, even with its widest f/3.5 aperture.

I am a big fan of the minimum focus distance of 16 cm. This allows even more creativity and experimentation with photography. You can get right up to your subject and view it differently. If you have one of Nikon’s full-frame cameras, you will enjoy using this lens.

3. Tokina 10-17mm f/3.5-4.5 DX

Brand	Brand Tokina
Maximum Aperture	Maximum Aperture f/ 4.5
Focal Length Range	Focal Length Range 10-17 mm
Image Stabilization	Image Stabilization
Lens Mount	Lens Mount Nikon F
Fisheye Type	Fisheye Type Full Frame
Field of View	Field of View 180 degrees
Minimum Focus Distance	Minimum Focus Distance 13.9 cm

Tokina’s 10-17mm f/3.5-4.5 DX is small and light, and you can find a mount for the major camera brands out there. Be aware that it is for crop sensor cameras. The price is why this lens is placed so far up our list. It isn’t too expensive. And it allows you to experiment with the fisheye effect without shedding a lot of money.

The zoom function gives you a full-frame fisheye throughout the various focal ranges. Having a zoom helps you crop your composition to the perfect frame. You can even get close to your subjects as the lens allows you to focus up close.

It is not as durable as the top two fisheye options, and you must ensure it doesn’t get knocked about too much. The lens also does not have autofocus for Nikon camera bodies that do not have a focus motor. If you’re looking for the best fisheye lenses for cheap, this is a great option.

4. Nikon DX 10.5mm f/2.8G ED

Brand	Brand Nikon
Maximum Aperture	Maximum Aperture f/ 2.8
Focal Length Range	Focal Length Range 10.5 mm
Image Stabilization	Image Stabilization
Fisheye Type	Fisheye Type Full Frame
Field of View	Field of View 180 degrees
Minimum Focus Distance	Minimum Focus Distance 14 cm

The Nikon DX 10.5mm f/2.8G is another small, light fisheye lens for crop sensor cameras. And it has amazing abilities. The prime lens seems to include the whole world in the shot when you look through the viewfinder, especially as it has the diagonal fisheye effect. Its 180-degree field of view and full-frame cropping make it a spectacular fisheye lens.

The lens allows for a minimum focus distance of 14 cm. This is as close as some specialist macro lenses allow you to get. You can use these extreme close-ups in many effective ways to make exciting photos. The wide f/2.8 aperture makes it ideal for shooting in low-light situations.

The Nikon 10.5mm fisheye lens was the first ever fisheye Nikon made for DX cameras. You can tell the developers spent a lot of consideration over this lens. There hasn’t been another Nikon lens like it to come out since it hit the markets.

5. Samyang 8mm f/3.5

Brand	Brand Samyang
Maximum Aperture	Maximum Aperture f/ 2.8
Focal Length Range	Focal Length Range 8 mm
Image Stabilization	Image Stabilization
Lens Mount	Lens Mount Sony E
Fisheye Type	Fisheye Type Full Frame
Field of View	Field of View 180 degrees
Minimum Focus Distance	Minimum Focus Distance 30 cm

The Samyang 8mm f/3.5 is one of the widest prime lenses on the photographic market. It is extremely small and light. So it won’t tire your arms when stuck on your DSLR. Samyang is a third-party camera brand, so you have the option to buy a different lens mount for your crop sensor cameras.

The lens is light but includes 11 elements for the best optical performance. And there is a six-diaphragm blade aperture. This ensures smooth bokeh when shooting at wide apertures. Playing with depth of field becomes much more emphasized on a fisheye lens, so this is important.

You can also control the aperture directly from the lens ring. This can be helpful for quick shooting where you don’t want to look away from the viewfinder. The manual focus ring works smoothly and is wide enough to give you added control. This can be helpful when trying to get up close to your subjects.

6. Sigma 15mm f/2.8 EX DG

Brand	Brand Sigma
Maximum Aperture	Maximum Aperture f/ 2.8
Focal Length Range	Focal Length Range 15 mm
Image Stabilization	Image Stabilization
Lens Mount	Lens Mount Nikon F
Fisheye Type	Fisheye Type Full Frame
Field of View	Field of View 180 degrees
Minimum Focus Distance	Minimum Focus Distance 15 cm

Sigma comes onto this list with its digitally optimized full-frame Sigma 15mm f/2.8 fisheye lens. Sigma spent time refining its multi-layer coating to reduce ghosting and flares. This coating is prevalent in fisheye lenses. The Sigma lens also has a minimum shooting distance of 15 cm. This allows you to take close-up macro photography.

An interesting aspect of this lens is that it has a gelatin filter holder at the rear. It lets you use some filters on a fisheye lens. The front element is normally curved on fisheye lenses. So it’s very hard to use regular filters.

The Sigma 15mm is another small, light lens you can pick up for cheap. I am a fan of Sigma optics and find they are great for producing products like this fun fisheye lens.

7. Samyang 12mm f/2.8 ED

Brand	Brand Samyang
Maximum Aperture	Maximum Aperture f/ 2.8
Focal Length Range	Focal Length Range 12 mm
Image Stabilization	Image Stabilization
Lens Mount	Lens Mount Sony E
Fisheye Type	Fisheye Type Full Frame
Field of View	Field of View 99.1 degrees
Minimum Focus Distance	Minimum Focus Distance 20 cm

The Samyang 12mm f/2.8 fisheye is a spectacular diagonal fisheye lens. Its bright and fast f/2 aperture is its selling point. It gives photographers the extra stop of light that may be crucial in certain situations. The lens also features a Nano Coating System. Samyang developed it specially for this lens. It dramatically reduces flares and ghosting.

The lens gives you a less dramatic diagonal fisheye effect than lenses further up this list. It does make lines converge at the edge of the frame. This means it is the perfect lens for a landscape lover, as the fisheye effect won’t be so noticeable. It is also best for those who want the fisheye effect to be manageable.

My favorite aspect is the smooth focus ring. A smooth focus ring goes a long way to make photographing in tricky situations easy.

8. Sigma 8mm f/3.5 EX DG

Brand	Brand Sigma
Maximum Aperture	Maximum Aperture f/ 3.5
Focal Length Range	Focal Length Range 8 mm
Image Stabilization	Image Stabilization
Lens Mount	Lens Mount Nikon F
Fisheye Type	Fisheye Type Circular
Field of View	Field of View 180 degrees
Minimum Focus Distance	Minimum Focus Distance 13.4 cm

Sigma has added to its ultra-wide angle lenses with this Sigma 8mm f/3.5 EX DG circular fisheye lens. It is also one of the only full circular fisheye lenses on this list. Its f/3.5 aperture is fast for a wide-angle lens but doesn’t compare to the Samyang at position five in this list. Again, the lens features a multi-layer coating to reduce flares and ghosting.

Sigma claims this fisheye lens is great for scientific applications. That’s because the circular fisheye lens can photograph such a wide area. They claim it’s great to make solid angle measurements of cloud distribution over the sky. Or it’s ideal for capturing the vegetation distribution of a rainforest canopy.

It is a great option to pick if you like Sigma lenses. As the Samyang lens above is cheaper, I suggest going for that lens. But the Sigma 8mm still produces amazing fisheye photography images.

9. 7artisans 10mm f/2.8

Brand	Brand 7artisans
Maximum Aperture	Maximum Aperture f/ 2.8
Focal Length Range	Focal Length Range 10 mm
Image Stabilization	Image Stabilization
Fisheye Type	Fisheye Type Full Frame
Field of View	Field of View 178 degrees
Minimum Focus Distance	Minimum Focus Distance 17 cm

7artisans lenses are known for being fairly basic. They have no autofocus abilities. But they always produce amazing optics. This is the same for the 7artisans 10mm f/2.8 fisheye lens. This fully manual lens is specifically designed as a third-party lens for mirrorless cameras.

Build quality is another factor people mention when talking about 7artisan lenses. The 10mm is built entirely out of solid metal parts. Surprisingly this doesn’t make the manual focus lens feel too heavy, but it may be one of the heaviest on this list.

The lens elements make for superb image quality for an ultra-wide angle lens. Honestly, the lack of autofocus features isn’t even a dealbreaker. Focusing with a wide-angle lens is easier and more meticulous than with a telephoto lens. You may even find it enjoyable and that it adds to the creativity offered by the best fisheye lenses.

10. Panasonic 8mm f/3.5 G

Brand	Brand Panasonic
Maximum Aperture	Maximum Aperture f/ 3.5
Focal Length Range	Focal Length Range 8 mm
Image Stabilization	Image Stabilization
Fisheye Type	Fisheye Type Full Frame
Field of View	Field of View 180 degrees
Minimum Focus Distance	Minimum Focus Distance 10 cm

The Panasonic 8mm f/3.5 G is a fisheye lens for those with a Panasonic Micro Four Thirds camera. This lens allows photographers with this camera system to access a fisheye lens. The only downside is that this fisheye lens is quite expensive. But it does have an amazing optical performance.

The Panasonic lens is quite light and well-built. This means it will suit your Micro Four Thirds camera well without being too front-heavy. The lens doesn’t feature a distance scale or focus limiter. But this usually isn’t too much of an issue. One aspect that you may miss is image stabilization.

Overall, it is a great diagonal fisheye lens and fills a gap for any Panasonic Micro Four Thirds photographer. The price dampens things, but it is worth it if you want this particular effect.

What Is a Fisheye Lens?

Fisheye lenses produce a unique effect found in ultra-wide angle lenses. And you can use a fisheye in many genres, from landscapes to fashion and action or sports photography. A fisheye lens is great in the kitbag if you want to add more creativity to your shooting.

A fisheye lens is an ultra wide-angle optic that gives you the largest field of view available. A fisheye lens should give you at least a 180-degree field of view. The interesting aspect of a fisheye is that it isn’t a panoramic view you are trying to photograph. Instead, the straight lines converge and warp in a circular pattern.

This phenomenon is usually called “barrel distortion.” You will often read about how lenses do their best to minimize this effect. But a fisheye lens embraces this distortion and pushes it to the max.

This means you should avoid fisheye lenses for official documentation. And don’t use it for photos where you want real aspect ratios to match up. But this makes them perfect for the artists and creatives out there.

Circular or Full Frame Fisheye lenses?

You will notice that fisheye lenses come in two formats—circular and full frame. These formats tell us how our images will look when we shoot fisheye photography.

A circular fisheye lens will have a black border around a circular image in the middle of your frame. Full-frame fisheye lenses cover your entire frame like a normal lens. The full frame effect can be referred to as a diagonal fisheye effect.

These two fisheye formats are circular or full frames, depending on their construction. Any photographic lens provides a field of view for the camera sensor to see.

Although we think of pictures as rectangles, the light comes through a circular lens. So a circular covering power is projected into the camera. But the camera’s sensor is rectangular. So you always see a rectangle. If the lens covering power is smaller than the sensor size, you get a circular fisheye effect.

Conclusion: The Best Fisheye Lens

There are a few options available when looking at the best fisheye lenses. Consider your budget and camera format before buying. The top two options are the best all-rounders for full-frame cameras. That’s because you can flip between a circular or full-frame fisheye.

You can apply the fisheye effect in many situations. But as a commercial photography lens, it also falls short. It can’t achieve an accurate depiction of a situation that commercial jobs often need. So before you buy, be conscious about what kind of photographs you will take. If you are a skate photographer, a fisheye is a must-have, so don’t delay picking one up.

Overall, the Canon EF 8-15mm f/4L fisheye “takes the bait.” It has amazing optical quality and features. Choose this lens if you are a Canon photographer with a big budget. The Nikon AF-S FX 8-15mm f/3.5-4.5 fisheye lens is equally good if you are a Nikon photographer.

Our Top 3 Choices for The Best Fisheye Lens

Canon EF 8-15mm F/4L Fisheye USM

Nikon AF-S Fisheye NIKKOR 8-15mm F/3.5-4.5E ED

Tokina AT-X Fisheye AF 10-17mm F/3.5-4.5 IF DX NH for Nikon F

Nikon AF-S Fisheye NIKKOR 8-15mm F/3.5-4.5E ED

Nikon’s almost identical lens to our top choice. It deals with flares and ghosting extremely well.

10 Best Cameras for Product Photography in 2024

Nick Constant — Tue, 01 Nov 2022 11:51:32 +0000

Today, we’ll help you choose the best camera for product photography. Product photography is a profitable, fun, and in-demand photography niche. And the right equipment helps you capture amazing shots that sell.

For a quick answer, the best camera for product photography is the Fujifilm GFX 50S II. It has excellent image quality, in-body camera stabilization, and a tilting screen. But we recommend nine other fantastic cameras for product photography. And we’re going to provide you with an in-depth guide to all of them.

Our Top 3 Choices for The Best Camera For Product Photography

Fujifilm GFX 50S II

Sony a7R IV

Canon EOS 5DS

Best Camera for Product Photography (Top 10)

Product photographers can earn a lot of money in the world of photography. For this, they need skill and experience. But they also use expensive equipment to get the best results. So, what is the most popular camera for professional product photographers? Well, the answer depends.

Some of the cameras that product photographers use can exceed $40,000. But that’s beyond the budget of even the most enthusiastic enthusiast.

We include the best options for beginners, professionals, and experts on this list. That way, you can choose the perfect camera, no matter your skill level or budget. Use these links to get to the list that’s right for you:

Best Product Photography Cameras for Professionals
Best Product Photography Cameras for Beginners
Best Product Photography Cameras for Experts

Best Product Photography Cameras for Professionals

Our Top Choice

Fujifilm GFX 50S II

Fantastic Fujifilm image quality
6.5 stops of in-body image stabilization
Small and relatively light
Dual-tilt screen for portrait and landscape formats
Artistic Film Simulation modes

Best Sony

Sony a7R IV

Super high-resolution sensor
Stunningly sharp image quality
Excellent face and eye detection AF
Large, high-resolution EVF
Sharp 4K Ultra HD video
Weather sealing to protect from elements

Best Canon

Canon EOS 5DS

High resolution
Anti-flicker mode
Time-lapse photography
Fine Detail Picture Control
LCD graphic overlays in viewfinder

Best Nikon

Nikon D850

Fantastic overall image quality
Excellent 3D continuous AF tracking
Long, 1,840-shot battery life
Durable, weather-sealed construction
Sharp 4K/30p Ultra HD video

Best Value

Canon EOS 90D

Excellent 32.5 MP APS-C sensor
Dual Pixel AF with eye detection
Decent frame rate of 10 fps
Good, 1,300-shot battery life
Live View and 4K/30p Ultra HD video

1. Fujifilm GFX 50S II

Sensor Format	Sensor Format Medium Format
Lens Mount	Lens Mount Fujifilm G
Megapixels	Megapixels 51 MP
In-body Stabilization	In-body Stabilization
Autofocus Points	Autofocus Points 425
Video	Video
Screen Size	Screen Size 3.2"

The Fujifilm GFX 50S II is a medium format digital camera with exceptional features. The large sensor allows you to capture more detail not only in resolution but also in dynamic range. With so many autofocus points, you can keep the camera on a tripod and move many products in front of your lens.

Sure, it’s expensive. But if you think about it, it’s just about the same price as many flagship DSLRs these days. That’s why it’s an excellent entry point for those who want to try a medium-format camera.

So what do you get with the GFX 50S II? First, you get to enjoy expert-level image quality at a fraction of the price. Its medium-format sensor gives you depth and resolution. Even the best full frame sensor can’t replicate it.

The 50S also uses smaller file sizes than the GFX 100, saving you storage space. And finally, it has a compact body. It’s perfect for lifestyle product shots and studio photography.

Can’t afford the GFX 100 quite yet? Then try the GFX 50S.

2. Sony a7R IV

Sensor Format	Sensor Format Full Frame
Lens Mount	Lens Mount Sony FE
Megapixels	Megapixels 61.2 MP
In-body Stabilization	In-body Stabilization
Autofocus Points	Autofocus Points 425
Video	Video
Screen Size	Screen Size 3"

A lot of photographers switched brands when Sony released mirrorless cameras for professionals. Because mirrorless options are smaller, they often pack more features than regular DSLRs.

A lot has changed since Sony first introduced its professional line. And the Alpha 7R IV is the culmination of all those years of research and development.

What makes the Alpha 7R IV unique is that it features a 61 MP back-side illuminated (BSI)-CMOS sensor. That low-light feature blows the Canons EOS 5DS and Nikon D850 out of the water.

This camera also has a built-in image stabilizer. It eliminates the tiniest motion blur. That’s crucial, especially since product photography captures the smallest details. Plus, its price point is affordable for most professional photographers.

3. Canon EOS 5DS

Sensor Format	Sensor Format Full Frame
Lens Mount	Lens Mount Canon EF
Megapixels	Megapixels 50.6 MP
In-body Stabilization	In-body Stabilization
Autofocus Points	Autofocus Points 61
Video	Video
Screen Size	Screen Size 3.2"

A lot of people are aware of the Canon 5D’s legendary performance. It has been the go-to DSLR camera for most professional photographers.

The EOS 5DS is the beefed-up version of the 5D. Instead of the 30.4 MP of the Canon EOS 5D Mark IV, you get 50 MP. And that’s five more megapixels than the Nikon D850.

The 5DS’s high-resolution sensor rivals that of its medium format counterparts. It can produce high-quality images for big ads in a compact DSLR body.

And it’s compatible with dozens of Canon EF lenses. It makes it versatile for all sorts of product shoots.

4. Nikon D850

Sensor Format	Sensor Format Full Frame
Lens Mount	Lens Mount Nikon F FX
Megapixels	Megapixels 45.7 MP
In-body Stabilization	In-body Stabilization
Autofocus Points	Autofocus Points 153
Video	Video
Screen Size	Screen Size 3.2"

The Nikon D850 isn’t cheap. But if you can afford it, you know it’s reasonably priced for what it can do. Its 45 MP sensor alone has more than enough resolution. It can compete with the most expensive cameras on this list.

So what makes the Nikon D850 an excellent investment? The main reason is the image quality. It has one of the lowest instances of ISO noise when it comes to all the DSLR options we listed.

It also has an outstanding dynamic range. This allows you to recover shadows and highlights in your photos. And the 45 MP resolution enables you to print big ads without issues.

5. Canon 90D

Sensor Format	Sensor Format APS-C
Lens Mount	Lens Mount Canon EF/EF-S
Megapixels	Megapixels 33 MP
In-body Stabilization	In-body Stabilization
Autofocus Points	Autofocus Points 45
Video	Video
Screen Size	Screen Size 3"

If you’re looking for a camera to leave on a tripod the whole day, the Canon 90D is for you. You can capture fantastic product photography images. It has professional capabilities and fantastic image quality.

Its unique Bluetooth features allow for remote shooting, perfect for product photography. You can leave your camera on the tripod while adjusting product lighting and setups.

It saves you from returning to the camera every time you move an object a few millimeters for the perfect image. This makes the Canon 90D perfect for food photography.

Best Product Photography Cameras for Beginners

Our Top Choice

Panasonic Lumix FZ80 / FZ82

Low price
Built-in image stabilization
Extensive 60x zoom range
1200 mm max focal length
Easy touchscreen controls
Sharp 4K video and photos

Best Point-and-Shoot

Sony a6400

Superb image quality for APS-C
Good low-light performance
Compact camera body
No time limit for recording video

Best Value

Panasonic DC-ZS70 / DC-TZ90

A fixed Leica lens with 30x zoom range
Subject tracking AF system with face and eye detection
4K Photo mode with 30 fps burst
Built-in optical image stabilizer for camera shake
Excellent 4K video

1. Panasonic Lumix FZ80

Sensor Format	Sensor Format 1/2.3”
Lens Mount	Lens Mount Fixed
Megapixels	Megapixels 18 MP
In-body Stabilization	In-body Stabilization
Autofocus Points	Autofocus Points 49
Video	Video
Screen Size	Screen Size 3"

The Lumix FZ80 features a wide range of capabilities. You can use it for excellent product photography. First of all, it has an equivalent of a 20-1200mm lens. This camera can cover it all, whether you are shooting wide-angle or zoomed-in.

The camera also has a Post Focus feature, so you can set the focus point after taking the image! It comes in handy for product photography, particularly food photography. If you use a tripod, it’s easy to incorporate this feature into your photoshoot.

The Lumix FZ80 can handle 4K videos. It’s an excellent feature if you need to get some product videos done. For all these reasons, the Lumix FZ80 is the best beginner camera for product photography. Plus, it comes with a very reasonable price tag.

2. Sony a6400

Sensor Format	Sensor Format APS-C
Lens Mount	Lens Mount Sony E
Megapixels	Megapixels 24.2 MP
In-body Stabilization	In-body Stabilization
Autofocus Points	Autofocus Points 425
Video	Video
Screen Size	Screen Size 3"

The Sony a6400 may be outside some beginner budgets. But if you’re looking for a small camera that’s easy to use, look no further.

It has an impressive 24 MP sensor. This gives you more than enough quality for fantastic product images. But its real strength is being this small yet still compatible with the Sony E range of lenses.

This means that you can put on beautiful telephoto lenses for professional results. The best thing is it gives you a much simpler shooting method but with the same equipment!

3. Panasonic Lumix DC-ZS70

Sensor Format	Sensor Format 1/2.3”
Lens Mount	Lens Mount Fixed
Megapixels	Megapixels 20 MP
In-body Stabilization	In-body Stabilization
Autofocus Points	Autofocus Points 49
Video	Video
Screen Size	Screen Size 3"

The Panasonic Lumix DC-ZS70 is the cheapest camera on this list. But that doesn’t mean it doesn’t produce amazing results. The 20 MP sensor still allows you to take high-resolution photographs.

It is a point-and-shoot camera that features a Leica lens. It is probably the best glass you will find on a point-and-shoot camera. It also has in-body image stabilization and video abilities.

This is the camera for you if you’re on a tight budget and still need to photograph some products. The Panasonic Lumix DC-ZS70 is for you.

Best Product Photography Cameras for Experts

Our Top Choice

Hasselblad X1D II 50c

50 MP sensor gives you outstanding image quality
Excellent 14-stop dynamic range
1/2000 s flash sync
Very compact for a medium format
Built-in Wi-Fi and GPS

Highest Resolution

Fujifilm GFX100S

Great image quality—better than comparable DSLRs
6 stops of image stabilization
A good level of customization
Good ergonomics
Lightweight for a medium format camera

1. Hasselblad X1D II 50c

Sensor Format	Sensor Format Medium Format
Lens Mount	Lens Mount Canon EF
Megapixels	Megapixels 50 MP
In-body Stabilization	In-body Stabilization
Autofocus Points	Autofocus Points 117
Video	Video
Screen Size	Screen Size 3.6"

You can consider the X1D II 50C as the direct competitor of Fujifilm’s GFX 50R. It’s relatively compact, has similar features, and has the same price point. Since it’s a Hasselblad, it also has some of the best lenses for product photography.

It’s a considerate price tag for the body. But the X1D II 50C is quite affordable, especially for a Hasselblad.

If you buy a package with the kit lens, it can set you back a good amount. But that price is still manageable if you get plenty of commercial work. So if you want high-end equipment, this may be the best camera.

2. Fujifilm GFX100S

Sensor Format	Sensor Format Medium Format
Lens Mount	Lens Mount Fujifilm G
Megapixels	Megapixels 102 MP
In-body Stabilization	In-body Stabilization
Autofocus Points	Autofocus Points 425
Video	Video
Screen Size	Screen Size 3.2"

In 2019, Fujifilm announced its first medium-format, mirrorless camera—the GFX 100. What made it stand out was its design—different from its medium-format counterparts. It looked more like a supersized mirrorless camera.

It’s larger than a regular mirrorless camera. But the GFX 100S is relatively compact for a medium format. That’s why it’s perfect for both outdoor projects and indoor shoots.

Sure, the cost of the body alone is sky-high. But as a medium format camera with a 100 MP sensor, it’s quite a deal. It’s especially true since competitor cameras can cost four times as much or more!

How to Choose a Camera for Product Photography

Product photography is a mixed bag of various disciplines. So the photography equipment you need depends on what type of services you want to offer.

Product photographers offer many services for e-commerce, social media, and advertising. And each of those fields requires different approaches. So, the type of camera you get must meet the demands of your services.

High vs Low Megapixels (MP)

Are you interested in photographing for Amazon, Etsy, or eBay? You can get away with a less expensive camera body for digital use. You can even use a 12 MP option if you wish.

Websites don’t work well with big file sizes. If you use a high-resolution camera, you must reduce its quality to upload your images. So using more straightforward cameras with fewer megapixels for web use is best.

But what if you want to take product photos for print? Then it’s essential to buy a camera with a high-resolution sensor. You need to maintain the fine details of your image when printing commercial posters. These are several feet wide or even bigger!

4 Camera Features You Need for Product Photography

Let’s go over the four main features you need in a camera for product photography.

1. Manual Mode

Every camera has an auto mode. But professional photographers don’t use it often because it can sometimes be unreliable. Automatic cameras are still no match for the human eye. No matter how high-tech they are, they still make mistakes.

That’s why photographers prefer complete control over every aspect of photography. And manual mode allows them to do just that. What if you’ve never tried manual mode before? It’s not that hard to learn. Check out this quick guide on manual mode, and you’ll see.

Essential Camera Settings

When doing product photography, automated camera settings won’t always be accurate. So it’s still best if your device lets you select the ISO, shutter speed, and aperture combination.

That way, you always get the correct exposure every time. Your camera should allow you to adjust the white balance to capture accurate colors.

And, of course, manual mode settings also extend to lens focus. Cameras don’t always focus well on small products or low light when using auto mode. But if you adjust everything yourself, you can ensure that your main subject stays tack sharp.

2. Interchangeable Lenses

Smartphones and point-and-shoot cameras these days are pretty impressive. But the built-in lenses won’t do everything you need when photographing products.

Why limit yourself to built-in lenses? There are so many other options made explicitly for different situations. After all, photography for each product varies.

For example, macro lenses work well with small items such as jewelry. Meanwhile, a 24-70mm lens is perfect for lifestyle product photography.

3. High-Resolution Sensors

When getting into product photography work, check the megapixel count of your camera. The larger the number of megapixels, the bigger the file and the higher the print’s quality.

The better resolution you have, the better you can capture details. High-resolution cameras let you fine-tune your photos in post-processing in finer detail.

Another perk of high-resolution sensors? You can crop very tight but still print very big. More megapixels mean more detail and less compression. More details mean you can crop more and fiddle with the composition… all without the risk of losing information!

Number of Megapixels Needed

Many product photography companies will ask about your camera’s megapixel count. Resolution options between 40 to 100 MP are perfect for large commercial projects.

But that doesn’t mean the best camera for product photography has to be 50 MP or over. When you’re starting, it’s doubtful you’ll get projects requiring big print ads.

Your first job will most likely be for online use or social media. So that means you can produce excellent photography products even with a 12 MP camera. But to help you get better results, it’s better to stick with 24 MP options. After all, they are common in most entry-level cameras, anyway.

4. High Dynamic-Range Performance

Product photography is ultimately all about lighting. Of course, regular people can take photos of products anywhere they want. But what makes a professional’s work different? It’s how they can create beautiful lighting around objects.

The best camera for product photography has to have an excellent dynamic range. In other words, it must equally capture the brightest highlights and shadows.

Determining Dynamic Range

Every camera is different, so their dynamic range performance also varies greatly. So, how do you know which camera has the best dynamic range? Since there’s no way for you to test each camera, you’ll need to rely on reviews.

If the camera you choose has only three stops of dynamic range, then it’s not a good option. You likely won’t recover shadows or highlights when editing your photos. But if it has eight stops or more, there are fewer chances of blowing out your images.

What Lenses Do You Need for Product Photography?

Even if your camera has a 100 MP sensor, it won’t mean much if you have a useless lens. And keep in mind that the higher megapixels come at a higher price! A more expensive lens with excellent sharpness and resolving power would be better.

If your lens can’t produce sharp photos, it negates the resolution of your camera. So choose a system that has reputable lenses. Thankfully, most camera manufacturers offer excellent options.

Check Lens Compatibility

It would also be best to consider the types of lenses you can buy for your camera. For instance, does your brand sell quality macro lenses specific to your device? We list the best macro lenses for Canon and Nikon.

If not, then that may not be the best choice. This issue is particularly prevalent when it comes to new mirrorless systems. Some of them have new mounts incompatible with lenses already available.

So before you buy, do your research. Check if the camera you have in mind is compatible with the lenses you’ll need.

Conclusion

Don’t overthink the best camera for your product photography when you start. It should be fine if you have an old 12 MP DSLR or mirrorless camera. Don’t invest your money in an expensive camera… especially if you don’t have the experience yet. Taking advantage of all its features is challenging if you don’t know how to use them properly.

So take your time and learn. The more you experience you gain, the more you earn. And as you increase your revenue, you can later buy better equipment that fits you. But if money is not an issue and you want top-level equipment, choose the Fujifilm GFX 50S II.

Our Top 3 Choices for The Best Camera For Product Photography

Fujifilm GFX 50S II

Sony a7R IV

Canon EOS 5DS

GoPro Hero8 Black Review (Still Worth It in 2024?)

Trevor Marshall — Fri, 19 Aug 2022 15:00:59 +0000

Please forgive me, but I’m going to start this GoPro Hero8 Black review with a discussion of microphones. One microphone in particular—the Shure SM58. Why? Well, Shure introduced the SM58 in 1966. Technology has made a stride or two since. But today, it’s still the best-selling vocal microphone on Amazon (with the exception of a ten-dollar karaoke mic).

We Highly Recommend

GoPro Hero12 Black

Looking for the latest and greatest action camera? The newest GoPro model shoots 5.3K video at double the frame rate, takes 27 MP photos, and has enhanced low-light performance. Plus, with cloud connectivity, your footage is automatically uploaded for easy access.

GoPro HERO8 Black Brief Overview

The GoPro Hero8 Black is a well-specified camera. It can shoot video in 4K, has a 12 MP sensor for stills, and is waterproof down to 33 feet (10 m) without an external housing. Automatic backup to the cloud is included, as well as voice control and face/smile recognition. You can livestream in 1080p. So the content you upload to your YouTube channel should have great image quality.

All of this is housed in the familiar GoPro shape. The HERO8 was the first GoPro to include the “fingers” necessary for attaching the camera to a whole range of mounts. Originally, you needed a waterproof housing for this feature. From the HERO5 onwards, you needed a separate frame. Now the GoPro Hero8 Black offers out-of-the-box mounting and waterproofing capabilities.

If you’re puzzled by the “Black” name, it seems to be leftover from previous models. In the past, “Silver” and “White” were part of the GoPro stable and identified different specification levels. Now, only Black remains and doesn’t seem to mean much. A bit like the human appendix. It’s there, but we’re not really sure why.

Who is the GoPro Hero8 Black For?

An action camera has some obvious users. They tend to be active. This means that if you participate in sports, you might find a use for an action camera. For example, I recently watched some videos on a cricket YouTube channel. The footage came from GoPro HERO mounted on the batter’s helmet. There was another video shot from the umpire’s position. The more obvious users are climbers, kayakers, skiers, and windsurfers.

You’ll also find the action camera market includes musicians. If you want to put a video of your sick guitar lick on your YouTube channel, clip a GoPro to your headstock and hit record. You simply can’t do that with other cameras. They’re too big. They’re also too big to put on the brim of your hat, the top of your bike helmet, or your dog. Yes, you can buy a special harness to get that pooch-eye-view of your daily walk. A GoPro Hero8 only weighs 4.13 oz (117 g). That’s less than a baseball, or two Mars bars.

Basically, if you need a camera that is small and light, get an action cam. If you want to film where the camera might get wet, get an action cam. If you want to live stream to your YouTube channel while doing something daring…you get the message.

They can go into the stratosphere and to the depths. I taught a student who literally sent two GoPros into the stratosphere on a weather balloon. They will survive knocks and bumps. And as this GoPro Hero8 Black review will show you, they can do all of that while taking high-quality video. GoPro’s video stabilization and other wizardry make engaging footage that people will love to watch.

(Depositphotos.com)

So, have you decided that your masterful cricket shots or first skydive need to be recorded for posterity? Then continue reading this GoPro Hero8 Black review to find out if it’s game over for the darling of 2019 action cams.

What Does the GoPro Hero8 Black do Well?

Hardware

The GoPro Hero8 Black is a rugged, well-made camera. It builds on years of GoPro innovation and expertise. The HERO8 found the sweet spot for ease of mounting and waterproofing. It now seems so yesterday to have to clamp your GoPro HERO in an external housing to take it in the water.

Like the HERO7 before it, the GoPro Hero8 Black has a front-facing screen that shows status information. The mode, recording status, and remaining battery life are easily visible. On the downside, it doesn’t work as a monitor. Many of its competitors and every GoPro since come with a front-facing screen.

This might not be important to you. But for filming yourself for vlogging or live streaming to your YouTube channel, it could be significant. Bear in mind that the battery will only give you about 50 minutes of recording time. So some activities will need a spare battery.

The vlogging world was definitely in GoPro’s sights with the GoPro Hero8 Black. They introduced the Media Mod to appeal to vloggers and content creators. The Media Mod adds a lot of functionality to the GoPro Hero8 Black.

It is a frame that clamps around the camera body. It adds an external directional microphone and cold-shoe mounts. This means you can connect external monitors like the GoPro Display Mod. Or you can connect microphones with its 3.5 mm socket.

There are also HDMI and USB-C ports for easy connectivity. The USB-C port allows you to power accessories such as the GoPro Light Mod. But the Media Mod can only be used on dry land.

The use of three microphones improved audio quality. This isn’t just to capture the stereo sound, but also to counter wind noise. It’s fair to say that you’ll never get great audio on an action camera. For that, you’ll need an external mic. But the improvement over the GoPro HERO was noticeable. Compared to its rivals, audio quality is one area where the GoPro Hero8 Black consistently impresses.

There is a whole ecosystem of accessories available for the GoPro Hero8 Black. A couple of the most notable OEM ones are the “floaty” and the “roll cage.” The Floaty is pretty handy if you’re in deep water and you drop your GoPro Hero8 Black. In normal circumstances, gravity is not your friend in this situation. But the floaty keeps your precious camera afloat. And it also has a tethering point to help you avoid dropping it in the first place.

The roll cage is a soft silicon housing that helps to protect the camera from knocks. Perhaps more importantly, it covers the lens and has a replaceable lens protector. This is useful if you’re dirt biking or doing other gritty activities. But it won’t work underwater.

Software

Compared to previous GoPro cameras, the GoPro Hero8 Black made some notable improvements. GoPro improved image stabilization, known as HyperSmooth, and upgraded it to version 2.0. This had a beneficial effect on TimeWarp, the GoPro name for hyperlapse photography. Hyperlapse is a time-lapse video mode where the camera moves along with the subject. Night time-lapse was also improved by upgrading the low light capabilities. Time-lapse is one of the most popular features of any GoPro HERO.

HyperSmooth 2.0 improved on the already impressive image stabilization of the GoPro HERO7. Image stabilization like HyperSmooth is a processing solution to the problem of excessive camera shake. The software keeps the central area of the frame stable by allowing the larger full frame around it to move. This is only possible by cropping the image. This means that video quality will be slightly compromised.

With typical action camera usage, this video stabilization makes a big difference. And the difference is usually between usable and unusable video footage. Because of this, the slight drop in image size is rarely a problem.

The GoPro Hero8 Black significantly improved the HyperSmooth performance. It introduced different levels of stabilization. With the HERO7, it was on or off. The HERO8 offers three levels, including a boost mode. In boost mode, it irons out even extreme movement caused by running or cycling. It’s more effective with side-to-side movement than up-and-down. But it’s remarkably effective.

Slow-motion performance was also improved, with 8x slo-mo possible at up to 2.7K. This is one of the strengths of the GoPro Hero8 Black. Capturing eye-catching slow-motion video is one of the main attractions of action cameras. The GoPro Hero8 Black doesn’t disappoint.

Is the HERO8 as Good Today as It Was When It Came Out?

There are two main things to consider for this GoPro Hero8 Black review for 2022.

1. Does it still offer good value for money?

2. Are there better alternatives from GoPro or other manufacturers?

Does It Still Offer Value For Money?

The first question is a tricky one. There is an insignificant price difference between the GoPro Hero8 Black and the flagship GoPro HERO12 Black. And the GoPro Hero9 Black nestles in the middle.

GoPro usually introduces new models in the fall, so the new GoPro HERO (I guess 11?) is probably only a few months away. I’m thinking the answer to the question, “Is the GoPro Hero8 Black still worth it in 2022?” is that it probably isn’t.

The GoPro Hero9 Black seems to make no sense now unless you can get a huge discount. If you can afford the extra money, get the GoPro Hero12. It will be outdated soon, but it still outperforms the HERO8 in almost every metric. It has all the same options for a Media Mod, Display Mod, and Light Mod. But these are also updated. If you’re in the market for a GoPro but aren’t sure which one is for you, I recommend the HERO12.

Image Quality

The HERO12 boasts 27 MP still images. It can also take 24.7 MP still images from your video. That outperforms the HERO8 by some margin. The stills from videos are bigger and better than the HERO8’s dedicated still photos. And the video is now 5.3K at 60 fps, and it can capture 5.3K at 100 mbps.

Compared with the HERO8, the new processing parameters in the HERO12 make the footage look less typically “GoPro.” So the blacks are less compressed and there’s even more contrast. This is not a bad thing to my mind (and my eye). It gives a better response to high dynamic range situations and a more natural look.

The HERO12 also offers extra fields of view from the fixed lens. So the GoPro HERO doesn’t have to produce that GoPro HERO look.

Stabilization

Like I said above, HyperSmooth 2.0 is an improvement on the original. The HERO12 has version 6.0 (3.0 was on the HERO9). The results are impressive across a whole range of settings.

The HERO12 has an even bigger trick up its sleeve. The GoPro Hero8 Black offered horizon leveling via the GoPro app. The HERO12 provides it in-camera and up to 45 degrees of tilt. And the results are fantastic.

HyperSmooth 4.0 is also applied to livestream videos. This could make a big difference for your YouTube channel. And like the HERO8, you can add the Display Mod for extra versatility.

Screens

The GoPro Hero8 Black, as we have seen, is limited to a front status screen. The HERO12 has a color front-facing monitor. It’s perfect for selfies or for checking how things look during a livestream. The rear touchscreen is much improved. It is faster and more responsive than the HERO8 or HERO9. This and improved front screen quality is down to the upgraded processor, unique to the HERO12.

Are There Better GoPro Alternatives?

GoPro really started something with their first action camera. There is now a bewildering array of alternatives. And it’s not always easy to pick out the best. However, I have waded through the options and have come up with five possible alternatives.

1. OCLU Action Camera

The OCLU does not look like a GoPro Hero8 Black. Not even remotely. While some manufacturers seek to copy the original GoPro HERO, OCLU has gone down a different path.

The OCLU action camera won design awards for its new approach. Highlights include a magnetic charging cable and a shape that makes it easier to hold in some circumstances. It’s roughly 2/3 the price of the GoPro Hero8 Black. For this, you get the same 12 MP photo resolution and 4K video at 30 fps. The maximum frame rate is lower at 120 fps.

The OCLU does not have the standalone waterproof qualities of the HERO8. It has an external housing that will protect it down to 160 feet (50 m). This is less than the 190 feet (60 m) offered by the GoPro Hero8 Black in its waterproof housing.

If you were looking to be a little different and wanted to spend less money than a HERO8, then the OCLU is worth looking at. I think it might come down to how much you like its layout and handling.

2. SJCAM SJ10PRO Dual-Screen

SJCAM is nowhere near as well-known as GoPro. But their SJ10PRO Dual-Screen is worth a look. It has, of course, two screens. This is an advantage over the HERO8. In other specifications, it’s win-some, lose-some between the two. The SJ10PRO is slightly cheaper. The image sensor is the same at 12 MP. But video resolution does not match the GoPro, with 4K only at 30 fps.

Waterproofing is slightly below the GoPro Hero8 Black capabilities. It’s waterproof down to 16 feet (5 m) as it is or 98 feet (30 m) with the housing. Those figures are exactly half the GoPro’s specifications. On the other hand, the SJ10PRO comes complete with the waterproof housing and some other mounting options.

If you can’t afford the GoPro Hero8 Black, then the SJ10PRO might be your entry point into action camera photography.

3. Insta360 ONE RS Twin Edition

The Insta360 is another camera that takes a different approach to GoPro HERO alternatives. It is a modular action cam. You can choose from a 4K lens module, a 5.7K 360-degree lens, or a 5.3K 1-inch lens. This last lens is made by Leica, so it has some genuine pedigree.

This is a genuine contender as an alternative to the GoPro Hero8 Black. It has a 48 MP sensor and offers 200 fps shooting at HD quality. It also has an IS system that rivals that of the GoPro HERO12 Black. I would seriously consider the Insta360 ONE as an alternative if I was thinking about a GoPro Hero8 Black.

4. DJI Action 2

This is another different take on action cameras. Interchangeable modules let you adapt the camera to your needs. More battery power or a front screen? No problem. And these all swap out and connect magnetically. The DJI Action 2 also uses magnets to offer a number of mounting solutions.

It outperforms the GoPro Hero8 Black in video specifications. Image stabilization competes with the HERO8, but the HERO12’s IS is better than the DJI.

If I had to choose between this and the GoPro Hero8 Black, I would probably choose this one. But as this sits between the HERO8 and the HERO12 in terms of price, it’s a serious contender.

5. Insta360 GO 2

If you thought the other different action cameras broke the mold, think again. The Insta360 Go 2 doesn’t even know there was a mold. This underperforms compared with the GoPro Hero8 Black on almost every metric. Except for portability and versatility.

It’s here because you should at least consider it. It won’t be for you if you’re looking for a direct alternative to the GoPro. But the Insta360 Go 2 is the kind of camera that is the answer to a question you hadn’t even thought of.

Final thoughts

There is a simple and short answer to the question, “Is the GoPro Hero8 Black still worth it in 2022?”

After writing this GoPro Hero8 Black review—it isn’t.

This is not a criticism of the GoPro Hero8 Black. It is a fine camera. When it was released, it was among the best available. It was quite a step up from the HERO7. The HERO9 was more of an evolutionary step, partly because the HERO8 was such a good camera.

But GoPro only offers three HERO cameras on their website, and I suspect that the HERO8 will slip away quietly when the HERO11 is launched. Now, that might lead to some discounting. At which point, it might be worth considering. And you might be able to get it with a comprehensive accessory bundle. But at the moment, it’s not your best option.

This leaves you with the question of what action camera is best for you. As I sit here and contemplate this question, I confess that the answer is “It all depends on your needs.” I think the GoPro Hero12 Black is great value for money. There’s no doubt that GoPro has put together a powerful package of features in a user-friendly camera. And there is a whole ecosystem and community of GoPro users out there. If you have a GoPro question, there is almost certainly a YouTube channel with the answer.

(Depositphotos.com)

But I do like the very versatile DJI Action 2. I think it gives the GoPro a good run for its money across a range of functions. And if it were any cheaper in comparison to the GoPro HERO12 Black, it would have been an easier choice.

As I’ve said several times now, as it stands, the GoPro Hero8 Black is not a camera I would encourage you to buy. That isn’t the fault of the HERO8. I hope this GoPro Hero8 Black review has shown clearly that it remains a fine camera. It’s simple economics. At the current prices of each camera, the HERO12 wins.

So, I’ve decided. The GoPro Hero8 Black is a fine camera, but don’t buy it. Buy the GoPro HERO12 Black instead.

V-Flat World Duo Boards Review 2024 (Should You Buy Them?)

Chad Verzosa — Mon, 27 Jun 2022 15:09:06 +0000

Recently, we got to try the Duo Boards from V Flat World. And our experience with their newest product makes us rethink using tabletop backdrops!

Early in our food photography careers, we used cheap vinyl backdrops at our home studio. But it didn’t take long to discover they were too flimsy and often reflected too much light.

After a while, we gave up using artificial backdrops altogether. And we used real ones instead. Our workshop has all sorts of backgrounds, like aged wood, tiles, and even heavy marble blocks.

We’re satisfied using real, natural backgrounds for our photography. But they’re cumbersome and take up too much space.

We Highly Recommend

V-FLAT WORLD - Duo Board

Looking for a portable and realistic alternative to traditional backdrops for your product and food photography? Look no further than V-Flat World’s Duo Boards! With two unique designs, easy setup, and stain-resistant surface, these boards are a must-have for any serious content creator.

V Flat World Backdrops Overview

V-Flat World is the leading supplier of V-flats, which are technically large foldable “bounce boards.” These light modifiers have a white side reflecting light and a black side absorbing light. Photography enthusiasts use them for various purposes, from portraiture to still life photography.

But V-Flat World offers more than V-flats. Their other popular product line is Duo Boards. They’re artificial backdrops for product and food photography. Each panel has two sides. All you have to do is flip the board to change your background.

These boards are ideal for flat lays. But you can also set them up as a floor and wall to create realistic lifestyle settings. So if you’re looking for a location with an incredible backdrop but can’t find one, these boards are an excellent alternative.

V-Flat Duo Boards Users

So who will find these most useful? Duo boards are pretty small (even the 30 x 40-inch options). So they’re perfect for a home studio with limited space.

But of course, the Duo Boards aren’t just for home use. V-Flat World was also thoughtful enough to design a travel bag for these backdrops, making them easy to transport for location shoots.

The Duo Boards’ high quality also makes them suitable for studio work. After testing these backdrops, we know they’ll survive the rigors in a professional setting for years.

In short, the portable Duo Boards can cater to the needs of anyone—from still-life enthusiasts to expert photographers.

Key Features of Duo Boards

Let’s take a closer look at Duo Boards and what they offer.

Size Options

Duo Boards come in two sizes—24 x 24 inches (61 x 61 cm) and 30 x 40 inches (76 x 102 cm). If you exclusively work with small products, then the smaller version is perfect for you. And if you photograph large objects a lot, you can always buy the 30 x 40-inch one instead.

Textures

Printed at 1000 dpi, these boards have hyper-realistic textures and a matte finish that minimizes light glare. So far, V-Flat World offers about 18 double-sided boards. They have various surfaces—everything from concrete to wood.

Spillproof Material

V-Flat World claims these backdrops can take all sorts of spills, which is great news for food and beverage photographers. You can easily clean them with soap and water without worrying about stains!

Duo Board Legs

The Duo Boards come with stands that allow you to set up the backdrops like a wall and a floor. They’re made of hard plastic and effortlessly hold even the 30 x 40-inch panels.

Real-World Use

So far, everything we’ve mentioned about the background panels is already listed on V-Flat World’s website. But we know you’re more curious about how the product performs in real life.

To answer your burning questions, we did a photoshoot involving messy foods. We wanted to see if the boards would meet the demands of professional food photography.

A Straight-on Shot

We wanted to try the Duo Board’s stands for our first shoot, so we went for a straight-on angle.

Using the leg stands was easy. All we had to do was snap them onto either side of the Duo Board we wanted to use as a wall.

The plastic legs have recesses that allow you to slide another panel flat—under the backdrop already standing up.

The recesses are a simple design feature from V-Flat World that we genuinely appreciate. Those small gaps are enough to ensure the backdrops don’t move around when we take pictures.

The 30 x 40-inch Duo Board we used as a wall drooped a little once we set it up on the stand. But it felt secure. And we’re happy to report that the legs were sturdy enough to hold such a large board.
For our first shoot, we used one side of the Duo Boards: the Cranberry Crimson and Terracota Blush.

We wanted to see how the boards would perform in soft, moody lighting. So we set up a strip box on one side of the Duo Box and added a “flag” in front of the flash unit. It sounds a bit technical, but the flag was just a foam board with the black side limiting the light that reached our background.

Even a complex lighting setup didn’t produce harsh hot spots on the Duo Boards. As you can see in our final photo, the panels worked as advertised. Our setting looks so authentic. It looks like we took it in an actual location.

We were also quite impressed with the realistic texture on these backgrounds from V-Flat World. Both the boards we used still appeared quite detailed, whether lying flat or standing up. And even though the wall was blurry, it produced a pleasing bokeh that enhanced the aesthetic of the picture.

An Angled or Flat Lay Shot

Using tabletop backgrounds for straight-on shots is one thing. But it often gets a bit complicated when it comes to an overhead or angled picture. You’ll quickly see the difference between well-made backdrops and bargain options.

Since some companies make backgrounds of low-cost materials, they usually reflect too much light. So you end up with ghastly hot spots and highlights that make your picture unusable. It’s a terrible flaw if you want to achieve professional results.

V-Flat World makes its boards from better quality materials. So we decided to test them and see if they produce highlights when shooting at an angle. To add to the challenge, we used a bare flash, which created intense bursts of light.

We chose the French Clay side of the Duo Board for our flat lay and angled shot. Since it had a lighter tone, it had the potential to create even harsher hot spots.

Any surface produces unattractive highlights with a bright output from the bare flash. But we were pretty surprised that the matte surface of the Duo Board dispersed the flash’s light evenly.

To even out the shadows, we used a bounce board on the other side of the fruit tart we were shooting. The white side of the panel reflected the beam from the flash and softened the harsh shadows the strobe produced.

The light produced more hot spots on the fork but not on the Duo Board’s surface.

The combination of the Duo Board and the bounce cards made the images look magnificent straight out of the camera. In contrast, a cheaper backdrop probably would have forced us to look for other angles to avoid hot spots.

Cleaning the Duo Boards

For this review, we intentionally used messy foods to test the quality of the backgrounds. We placed onion rings and juicy fruits on them to see if they’d leave marks.

Examining the boards themselves, we knew they’d easily repel liquids. The foods we used were greasy and juicy, but we weren’t surprised that they didn’t leave any stains on the boards.

We cleaned the boards with the large microfiber towel in the backdrop kit. According to the instructions, we weren’t supposed to use chemicals when wiping the background. So we created a soap-water solution and sprayed it on the board surface. After a wipe or two, the panels looked brand new again!

Storing the Backdrops

The boards are wide, but they’re also thin. So it was easy for us to stack them together in a small space.

You can also use the optional bag to store up to five Duo Boards. We like using it because it has padded compartments. It ensures the backdrops won’t get damaged during transport. It also features wide pockets that let us store the stands and other accessories.

The bag costs more than $100 (USD), which we think is a bit too expensive. But if you travel a lot to do photography, it’s the best storage option you have. It offers a convenient way to store and transport your backdrops.

Alternatives to Duo Boards

Perhaps one of Duo Board’s biggest competitors is Replica Surfaces. It’s similar in quality and price. But the difference is that Replica surfaces aren’t double-sided. Regardless, they’re one of the more popular background options out there and they offer dozens of patterns to choose from.

If you want a cheaper alternative to both Duo boards and Replica Surfaces, we suggest getting a Snapit backdrop instead. They have limited options when it comes to patterns. But they offer kits that include two double-sided panels (four different backgrounds) at an affordable price.

Verdict

V-Flat World’s Duo Boards are on the higher end of the spectrum for the price you pay. But it’s on par with the other premium-quality backdrops on the market. And since it’s double-sided, that means you’re technically buying two backgrounds for cheaper.

So if you’re serious about food and product photography, this backdrop system is a worthy investment. Based on our experience, we certainly wish we had bought these boards from the start instead of going through tons of cheap options that didn’t work.

After testing V-Flat World’s boards, we’re confident they will be a staple in our studio. In fact, we’re now even looking at new backgrounds we want to add to our collection!

Scores

Measurement	Measurement Score
Main Features	Main Features
Extra Features	Extra Features
Construction and Durability	Construction and Durability
Handling and Ergonomics	Handling and Ergonomics
Value for Money	Value for Money
Total Score	Total Score

We Highly Recommend

V-FLAT WORLD - Duo Board

12 Product Photography Tips for Beginners (That Really Work)

Anabel Dflux — Fri, 13 Aug 2021 16:00:36 +0000

Product photography might seem simple, but there are lots of things that go into taking the perfect shot. A good product photo has to capture the viewer’s attention and motivate them to buy the product. And doing that successfully means pushing your creativity to new levels.

Taking photos of products might look simple, but these product photography tips will still improve your skills!

eBook and Cheat Sheets

Products in Focus

Transform your product photography with this guide and cheat sheets:

Learn to capture photos that significantly boost sales.
Discover styling secrets that make your images scroll-stopping.
Gain professional editing tips for perfecting your photos.

The 12 Best Product Photography Tips

Here are our top tips for creating compelling product photographs that sell!

1. Pick the Right Aperture

It’s important to use the right aperture for your image when photographing products. There are two common types of product photography—lifestyle and studio. For product lifestyle shots, the widest aperture is usually best. It ensures the product is the center of attention, and everything else blends into a creamy bokeh.

Make sure that you shoot far enough away from the product. This will help create a shallow depth of field to separate the product from the background. The key is to draw your audience to the product and not the extra elements in the image.

But studio lighting is different. You can use light to separate the subject from the studio wall. Make sure to use a shutter speed that syncs with your flash speed. If the shutter speed is faster than your flash speed, your flash won’t illuminate the whole photo.

2. Use a Telephoto Lens

You want to make sure your product isn’t distorted in any way. Wide-angle lenses can ruin the product’s proportions in an image. In product photography, your images should accurately represent the product at hand. Otherwise, you can run into problems with your customers.

Shorter telephoto lenses have a perspective that closely matches the human eye. They don’t cause any form of misrepresentation or alteration in the subject. The best focal length for product photos is 100mm, but you can use any focal length between 85 and 145mm.

3. How to Light Product Photos

The key to product studio lighting is making sure the product is separated from the background and is evenly lit. You should also pay attention to using soft light in product photography.

Light modifiers, like softboxes and reflectors, can help you achieve this studio and natural lighting. Otherwise, harsh shadows can overcast the elements of your product.

You always want to diffuse your studio lighting. This ensures evenly spread lighting across and around your product instead of casting overexposed hot spots in an image.

Shadows and hot spots are unflattering and can be a pain to retouch. You will also have an easier time finding the right white balance if you are using soft light.

4. Get Inspired by Other Photographers

Take inspiration from images that grab your attention. Study the pictures and notice elements that make the photos outstanding. These can be a certain background, an interesting lighting angle, or a unique way of editing.

When taking your own photos, try to include some of these elements in your own work. But be careful, as taking inspiration doesn’t mean copying someone else’s style. Instead, experiment with different elements to create a unique style and improve as a photographer.

5. Use a Piece of Paper to Get Rid of the Horizon Line

Sometimes you’ll see a product photo and wonder why there aren’t any sharp lines in the background. This is done intentionally to create a seamless background—literally! Luckily, it’s pretty easy to do.

Take a larger piece of paper and tape it to your wall and floor. Make sure not to bend it. You want a curved piece of paper, not a creased one, to achieve a seamless look. This is necessary, especially for eCommerce photography, where you must have a product on a solid white background.

6. Experiment With Styling

Even when photographing something inanimate, you should play around with your photography. This is the moment to experiment with styling because it’s easier than posing people.

Try using different accessories and backgrounds that fit the idea of the product. For instance, you can shoot a flat-lay product photo. This allows you to add stylistic touches that highlight the main product. But remember to keep your focus on the main subject!

7. Come Up With New Ideas to Sell the Product

Most marketers will tell you the key to selling a product is selling the idea of the product. You need to tie the product to an appealing lifestyle, showcase how much more convenient life can be with the product, or prove how significant the product is to a specific interest.

The product’s story will sell it better than anything!

As photographers, we are tasked with creating the story, the ambiance, and the world in which the product lives. As such, try to capture as much of a story in your shot as possible. This is where your creativity and vision will shine.

8. Don’t Clutter the Set

Avoid making your image too busy and distracting by including too many elements. Remember, your goal is to sell the product.

Keep the background simple, with one or two solid colors or subtle patterns. Ensure you don’t have anything in the photo that isn’t relevant or doesn’t add any value. Try to keep the product the center of attention, whether it be through composition or clever lighting.

For studio shots, you should restrict the number of items to only the product and one or two props. For lifestyle product photography, we recommend focusing only on the model. Avoid any distractions in the background. This is a good time to practice minimalist photography.

9. Make Sure Your Colors Have Natural Tones

Keeping the colors true to life is just as important as making sure your product dimensions aren’t warped. This is fundamental for product photography that centers on color, such as clothing.

If your photograph alters the colors, it can cause a big issue when selling the product. It can lead to dissatisfaction from both the business and the customer.

Imagine ordering light blue denim jeans because you liked the color online, but what you received was entirely different. To avoid this, you can ask the client to send you color samples or Pantone values for the exact color they want.

You can edit the colors to match the real-life product in post. After exporting the image, check the photograph on various devices. See how the color changes on different screens. You can also avoid distorted colors if you regularly calibrate your monitor.

10. Use Color Theory to Affect Your Viewers

For lifestyle product shots, color theory is key to attracting the right customers. This is the study of how colors affect human psychology. In other words, how certain colors or color combinations bring out a specific idea, emotion, or characteristic in a person.

Studying and understanding color theory can help you create more visually appealing photographs. You’ll be able to take advantage of colors to influence how your viewers react to a photo.

In product photography, color can help attract the customer.

If you pull up a color wheel, you can use four types of color combinations in your product photography.

Complementary

With the complementary approach, pick colors opposite each other. This creates a dramatic and dynamic color palette with lots of contrast in your image.

Split Complementary

This is like the complimentary look but is a bit easier to achieve. After picking the main pair colors, use two adjacent colors to the main pair.

Triadic

This approach uses three colors evenly spaced around the color wheel. It makes for very vibrant color combinations that tend to be eye-catching and flashy.

Analogous

The analogous approach uses colors right next to each other. Using colors so close together on the color wheel creates a sense of comfort and nature.

11. Avoid Accidental Reflections

You don’t want a weird reflection on your product! This is one of the most common mistakes new product photographers make.

Pay attention to how your lighting, or even you or your camera, reflects in the product. Either make use of the reflection and include it in the image or remove the reflection altogether.

The best way to exclude a reflection is to shift your position until it’s no longer in the frame. You can also remove it during post-processing. For example, if you are shooting reflective products, you can place a black foam board to avoid a reflection on the mirrored surface.

12. Try Different Locations

Studio shots and lifestyle shots are the most common in product photography. But you can also find photographers who like to think outside the box.

One of these outside-the-box locations is nature. This can be a forest, a beach, or even your own garden. Some products do well with nature as a background, especially if the colors match the tones of nature. Nature also evokes powerful emotions in people, which is good for catching the audience’s attention.

Another outside-the-box location is the comfort of your own home! Some products, like household items, do excellent in a home environment. They sell the idea of comfort and make the viewer think about whether they need the product in their own home.

Conclusion—Product Photography for Beginners

Product photography is a niche that uses specific techniques to make the products look as attractive as possible. And because you want the viewer to focus on the product, that means you have to pay attention to everything else!

But with the right lighting, background, and placement, your products will stand out from the competitors!

eBook and Cheat Sheets

Products in Focus

Transform your product photography with this guide and cheat sheets:

Learn to capture photos that significantly boost sales.
Discover styling secrets that make your images scroll-stopping.
Gain professional editing tips for perfecting your photos.

How to Take Amazon Product Photography at Home (10 Pro Tips)

Chad Verzosa — Thu, 12 Aug 2021 13:40:34 +0000

Great photos are the key to selling products online.
Are you thinking about selling products on Amazon but are unsure how to photograph them? This tutorial will teach you how to take Amazon product photography that will set you apart from the competition.

1. List of Requirements for Amazon Product Photography

Following all the image requirements is a priority in creating Amazon product photography. These requirements include everything from formatting to recommendations on how you should shoot and display the product.
Follow the image requirements so your files load properly and do not get flagged. You need to follow everything on the list. But as far as formatting goes, remember that your image needs to be at least 1000 pixels in either height or width. The product also needs to be against a pure white background and cover at least 85% of the frame.

2. Gather the Right Equipment

There are tons of DIY hacks when it comes to product photography. Unfortunately, they do not always give you the best results. It’s especially evident when you need to photograph dozens of products.

When it comes to professional product photography, use equipment that provides consistent results. Thankfully, you do not need to spend a lot of money to create high-quality photos. The secret is knowing what to look for. Here are some of the items you will need for Amazon product photography:

White Background

For Amazon product photography, a white background is essential. There are all sorts of backdrops you can use. We recommend a white seamless paper roll. It has a smooth surface and you can store it easily. For small to medium products, the best option is the 4 ft (1.22 m) roll.

Background Stand

Of course, you will also need a rig to support your white background. Like the white background, there are many options out there. We recommend an extendable version that lets you work with both four and eight-foot rolls.

Artificial Light

Relying on natural light is not a great idea for product photography lighting. Why? Because sunlight is inconsistent. As a result, you will end up with images with varying exposures.
The only way to solve this issue is to use artificial lights. The most common ones are continuous lights which come in two forms: incandescent lamps and LED. Then there is flash which also comes in two forms: flashgun and monolight.
When starting with product photography, buy a flashgun with a wireless trigger. It’s not only cheaper than monolights, but it also produces a brighter light than most lamps. All you have to do is connect the remote to the hot shoe of your camera and you can activate the flash wirelessly!

Softbox

A light source alone is not enough to produce quality images. You will also need a softbox to diffuse the light. That way, you will end up with product photos that not only look pleasing but also provide even lighting.
There are all sorts of softboxes available on the market. If you need a general-purpose softbox, get a square one. It not only replicates window lighting but also spreads light evenly.

Light Stand

You will need at least one light stand to support your light while taking product images. Get one that is sturdy enough to hold the weight of both your light and the light modifier.
For flash guns and small light bulbs, a regular light stand will suffice. But for larger light sources such as monolights, use a C-stand made of heavy-duty aluminum alloy.

3. Set Up A Shooting Table

A shooting table is a platform with a seamless background. Also known as a still life table, its primary use is for product photography.
Building a shooting table for product photography is easy. All you have to do is get a table that is at least 4 ft (1.22 m) long. Set up your background stand behind it. You can then roll down the white seamless paper until it covers the entire surface of the table.

4. Clean Up Your Product

If the item you are photographing is dirty, you will find it challenging to clean it in Photoshop. To avoid this issue, take your time to wipe the surface of your product with a microfiber cloth.
To remove dust, consider using a clean makeup brush or even an air blaster, which you see below. It releases a jet of air once you squeeze the rubber bulb.

5. Set Camera to Correct Settings

Since you are using a consistent light source, you can use the same camera settings every time.
First, you will need to switch your camera to Manual mode. That way, you can adjust all the exposure settings independently.
Now, set your ISO to 100 to ensure you have minimal image noise. Of course, you can use a higher setting for product photography. But remember that doing so makes the grain in your photos more visible.

For your aperture, choose between f/8 to f/16. The higher the number, the sharper your product will appear due to the Depth of Field.
Finally, set your shutter speed to 1/200th of a second. Why? Because that is the maximum flash sync speed in most cameras.
If you go any higher than that, you will see dark bands in your images. Why? Because the flash does not fire in time with your shutter curtain anymore.
Once you set all these settings, set your flash to 1/16 power and take a test shot. Adjust it higher or lower until you achieve the correct setting.

Every once in a while, you may have to adjust your settings. But in general, you can keep these adjustments for most of your product photo projects.

6. Illuminate Your Product Evenly

The most challenging aspect of taking Amazon product photography is to make sure your lighting is spot on. It has to show the colors and the dimensions accurately. That way, the customers have a better idea of what they look like in real life.
As you can see in our sample photo, placing your light at the wrong angle can create unappealing shadows.

In most cases, the best angle is to place the light to the left of the product and pointing down at 45 degrees. That way, you can illuminate your subject evenly and reduce the distracting shadows.

Keep in mind that every product is different. Experiment with the position of your lighting until you achieve even illumination. Apart from the 45-degree angle, you can try placing your flash directly above or in front of your subject.

7. Pick a Good Editing Program

Of course, you will also need an app to retouch your photos and make sure that your background is 100% white.
There are two popular editing programs you can use. The first one is GIMP which is free and has all the necessary tools you need for retouching.
The second editing program is Photoshop. It’s the most popular software for product photography.

8. Isolate The Subject

It’s challenging to get a pure white background without overexposing your subject. The easy solution is to focus on the correct exposure of the product.
But even if your subject is properly exposed, you still have to deal with the greyish background. So how do you solve this issue? The answer is to isolate the subject in Photoshop.
There are plenty of methods to ‘cut out’ your product from the rest of the image. But the easiest one is by using the Object Selection tool. Drag your mouse until your subject is inside the box. Once you let go, Photoshop automatically selects it for you.

If you want to cut out the subject yourself, you can use the Pen tool instead. To make a selection, click on the corners of the product until you connect all the dots. For curved items, you will need to drag the points until they conform to the object’s curvature.

Once you isolate the object, you can then cut it out and place it in front of a pure white background.

9. Clean Your Image

Even when you clean your product meticulously, it’s still bound to gather dust. So you must remove all the dirt (as well as scratches) on your subject in post-production.
The easiest tool to use for removing dust is the Spot Healing Brush tool. All you have to do is click on the specks and Photoshop automatically removes them for you.
And if you still see dirt, you can use the Patch tool instead. Using your mouse, ‘draw’ around the spot you need to remove. Once you make a selection, drag your mouse to an area you want to ‘copy’ and PS then patches up it up for you.

10. Do Not Color Grade

A great product photo needs to represent the real item being sold faithfully. That is why you should not attempt to change the colors of your image. When editing your pictures, feel free to look at the real product for reference. The colors of your file need to match the ones on the object.

Of course, you can change the exposure values to help make the product image pop. Adjust settings such as brightness and other parameters to get the correct exposure.

Conclusion

So how did you find our Amazon product photography tips? Taking product photos is simple to do especially once you learn the basics.
Remember that your priority is to follow the image requirements listed on Amazon. That way, you will not face problems with Amazon photo upload.
Capture attention-grabbing product photos that stand out and sell with our Products in Focus course!

Studio Photography for Beginners (All You Need to Know)

Chad Verzosa — Tue, 03 Aug 2021 08:53:25 +0000

Most photographers dream of owning their photography studio. But in most cases, they’re also often intimidated by the logistics and the expense.
Our short guide will help you navigate studio photography without overwhelming you.
Here’s our list of the tools you need and some tip on setting up your studio space!

The Ideal Spaces for Studio Photography

People often imagine a photo studio as a large space complete with a cyclorama and all sorts of equipment. But the truth is, you don’t always need to have a large place to take studio photos. It all depends on what type of photography you want to shoot.

A studio doesn’t have to be big if you like doing beauty shots.

For instance, if you only do beauty and headshots, a studio the size of a 250-square foot bedroom should be enough. Of course, if you’re doing full-body shots, you need to have plenty of room for a large backdrop as your lights. In most cases, a space about as big as a two-car garage will suffice.

Since you’re only taking photos of faces for beauty shots, the space you need is smaller.

When looking for space for studio photography, also consider the number of windows on the property. If you’re a natural light photographer, you will need plenty of windows. But if you want to use artificial lighting exclusively, it would be preferable to have a place without windows at all to avoid window lights from interfering with your lights.
In reality, most photographers use both window lighting and artificial lighting. If that’s the case for you, then look for a space that lets you block out the windows when you don’t need the ambient light.

Light Sources

When starting your photography studio, consider the type of lighting you need to use. Do you often work with natural light, flash photography, or both?

A speedlight, LED light, and monolight (from left to right)

If you are a natural light photographer, then you need to have plenty of windows. That way, you have plenty of available light throughout the day.

For flash photography, it’s often ideal to have a windowless photography studio. That way, you don’t have to deal with sunlight interfering with your lighting setup.

And how about if you like mixing natural and artificial lights? Then you need to have a way to block the windows when you don’t need ambient light.

Artificial lights are useful for creating consistent results in the studio.

If you want to shoot only with ambient light in your photography studio, then a reflector or a V-flat is all you need. As the name suggests, the reflector bounces back the light from the window back to your subject. That way, you don’t have contrasty pictures with deep shadows.

There are tons of options for artificial lights. It mostly depends on your budget and the size of your photo studio. We’ll go through your choices below.

LED Lights

If you want to transition from ambient light to artificial lights, then LEDs are the best option for you. You can think of them as regular light bulbs with dimmers. Unlike flash, you can see how the light affects your subject in real-time.

An LED light.

These days, LED lights are cheap. You can buy studio-grade lamps for less than 200 US dollars. But keep in mind that the higher the wattage and the light output, the more expensive they tend to be.

One disadvantage of using LED lamps is that they aren’t as bright as a flash. Even when LEDs are at full power, you still may have to use high What Is ISO? (And Why it Matters in Photography!)ISO to ensure you end up with correctly exposed images.

Speedlights

If you have a small photography studio, consider using speedlights. Apart from being brighter than LEDs, they’re generally cheaper. They’re also small enough to carry in your backpack in case you need to work outside of your photo studio.

Most people use speedlights by attaching them to their camera’s hot shoe. But you also have the option to trigger them wirelessly especially in a studio setting.

A speedlight.

Years ago, people had to buy remotes (such as the Pocket Wizards) to activate flash remotely. But these days, you can buy flashguns that have built-in triggers. Just make sure the ones you buy have a wireless feature because not every speedlight has it.

The most obvious drawback of using speedlights is that you can’t see the light they emit in real-time. So you have to do a lot of test shots to make sure they’re illuminating your subject properly. These flash units also don’t have enough power to light up large spaces. But as long as you’re aware of what they can and can’t do, they’re still a great option especially if you’re on a budget.

Monolights

Monolights are the best lighting option for your photo studio.
You can think of them as a combination of a high-powered Speedlight and an LED lamp. Even though they’re strobe lights, they also include a modeling light. That way you can see how your light is affecting your subject in real-time.
A moonlight’s light output is at least three times more powerful than speedlights or LEDs. They’re also perfect for large photo studios because they can illuminate large spaces.

A monolight.

Of course, it’s worth noting that a monolight’s power depends on its wattage. Anywhere between 150 to 300 watts is perfect for small spaces. 400 to 600 watts would be ideal for medium-sized studios. And for large rooms, 800 to 1,200 watts may be necessary.

Unfortunately, monolights tend to be more expensive than either LED or speedlights. Apart from that, they also tend to be bigger and heavier. But if you have the budget, these lights are still the best option for studio photography.

Light Modifiers

Apart from studio lights, you’ll also need light modifiers. These pieces of lighting equipment diffuse the beam coming from your light source to create softer, more elegant results.
You can use many types of lighting modifiers in your photography studio, and they all diffuse light differently. Let’s discuss some of the most common options below.

Standard Reflector

You can think of the standard reflector as that small parabolic dish inside a flashlight. It concentrates the beam so it creates a tighter spot around the subject.

A reflector acts like a spotlight that creates a vignetted effect.

The reflector doesn’t have a diffusion material. That’s why it’s perfect if you want to recreate the harsh lighting of the sun in your photo studio.

Umbrella

If you’re not into harsh lighting, you might want to consider using an umbrella instead. If you want to try portrait photography in your photo studio, this is the best first option for you. It’s not only cheap, but it also creates a beautiful soft light that envelopes your subject.

An umbrella has an open structure, allowing light to fill the entire room.

There are many types of umbrellas. Some are reflective and act more like a softbox. But there are also others that let you shoot directly through the diffusion material. The former works more like a softbox with more directional light. The latter allows you to spread the light everywhere.

Softbox

To a degree, a softbox works much like an umbrella. The only difference is that, unlike an umbrella, it has an enclosed structure. As a result, it creates soft lighting that tends to be more concentrated and directional.

A softbox has an enclosed structure, allowing you to focus your light better.

What makes a softbox better than an umbrella is that you can better control the light spilling out of it. Since it produces directional light, it lets you create more dramatic results.

Stripbox

A stripbox is a specialised light modifier commonly used in professional studios. It’s essentially an elongated softbox that projects light vertically.

A stripbox creates a narrow beam of light perfect for lighting the edge of a model’s body

Stripboxes are often used as a hair light to illuminate the edge of the hair and the back of your model’s head. And for still life photography, it’s perfect for lighting the edges of objects.
Of course, there are more light modifiers than what we’ve listed. But these options are perfect choices when first setting up a studio.

Studio Photography Equipment

Apart from the lighting equipment, you’ll also need other essential studio tools. Let’s take a look at some of them below.

Light Stands

These are necessary to support the lights and light modifiers you use in the studio. They come in different designs and have specific load capacities. Make sure that your light stands can support your heaviest lights and modifiers.

A light stand is perfect for small lights especially speedlights and small LED panels.

C-Stands

These are beefed-up light stands. They’re larger, heavier, and support more weight than regular light stands. We recommend them if you use large monolights. That way you can ensure your lighting setup remains stable at all times.

A light stand is perfect for small lights especially speedlights and small LED panels.

V-Flats

These are reflectors that bounce back the light from your light source to the subject. That way, you don’t end up with dark shadows and uneven lighting.

An assembled v-flat is large enough to cover an average-sized model.

Photography backdrops

Backdrops let you change the studio’s scenery without painting the walls or changing locations. They come in many different forms. Some are basic cloth or paper backgrounds, while others are made of vinyl or other material.

Seamless paper backgrounds are the best choice for studios photography.

Setting Up Your Photography Studio

Now, let’s discuss the steps you need to take to prepare your studio for a studio photography shoot. It’s a simple process that you’ll find useful even when you find yourself working in other studios.

1. Set Up the Background

First, you’ll need to assemble the background stand. Make sure the stands are at least four to eight feet apart depending on the length of your backdrop.

Be careful setting up seamless paper since it will rip if not handled properly.

Next, insert the horizontal pole into your roll of seamless paper and install the pole on top of the stands.
At this point, you can adjust the height of your background stand and unroll the paper. You can use sandbags or tape to secure the corners of your seamless paper roll to the floor.

2. Set Up the Lights

Now that your backdrop is ready, it’s time to prepare your lighting equipment. First, attach your light source to your light modifier. You then install them onto your light stand.

Before setting up your lights, think about what type of lighting you need.

The number of lights you use in your home photography studio will depend on what you need to do.

For simple portraits, a single light and a v-flat/reflector would be enough. But if you want to do glamour shots that need more complex setups, you may need between two to five lights.

If you want to learn more about different types of studio lighting, check out our article here.

3. Test Lighting and Equipment

Before you start shooting, take some test shots to see what you need to do with your lighting equipment. This is the perfect time to adjust the position of your lights and check your camera’s exposure.

Test your lighting to achieve the correct exposure every time.

If the shot is dark, you have the option to change the settings of either your light or your camera. We usually set the camera first and then adjust the lights until we achieve the correct exposure.

Remember that you will need to test continuous light and flash differently. LEDs produce a constant beam you can see so it’s easier for you to adjust your camera settings. With strobes, you only see the beam they produce at a fraction of a second. So you’ll have to do some test shots until you achieve the correct exposure.

Once you’ve tested everything, you can start shooting!

Conclusion

It’s overwhelming to see the equipment list if you’re starting with studio photography. But remember that you don’t need to buy all the items on our list right away. The truth is you can start with just a background and background stand. As long as you have plenty of window light, you should be okay.

With the correct lighting, you can achieve professional results with even the smallest studio.

As you earn more, you can then consider buying artificial lights. You can start with one light and modifier first. After that, you can grow your kit to more lights you need to achieve more complicated lighting.

It’s crucial to start slow. You’ll need time to get used to the equipment, anyway. And don’t worry. Before you know it, you have a full-size photography studio that can do everything you need!
If you want to learn how to put your new studio to use with product photography, check out our Products In Focus eBook!